Youtube daily Follow Sep 22 2018

Not converting enough from the leads that you have coming in watch this video on how to convert more and make more

For the best advice the good the bad and the ugly of

What is like truly being a real estate agent be sure that you subscribe to this channel down below?

Ding that Bell that way you're notified each and every week as we post new videos

So you've got leads and your conversion rate is just pathetic

Or you probably don't even know what your conversion rate is

by the end of this video you'll know exactly how to track your conversion and a proven system to

Convert more from the leads that you have into appointments. This is the exact method that our team uses to convert over

100 sales on an annual basis year after year. So what is lead conversion?

And why do I even really care you spend so much time energy effort and money bringing those leads in the door

You're making phone calls you're hustling. You're you're just making things happen making your phone ring emails coming in

You have the leads

Well what I see so many agents unfortunately do is they don't have the systems in place

To truly convert those into appointments what they'll do is they'll take the low-hanging fruit

so they'll take the best of the highest quality the hottest leads and they will pick those from from the tree and

They'll do a great job at converting those into sales move those forward in the pipeline get the listing signed

Get get it under contract and close it. So that's kind of the easy part

If I'm being honest with you, the hard part are the people that just aren't ready right now. They are not the hottest leads

Let's call them the B's the C's so it's the the higher fruit that you have to reach like

High up to get those are tougher. You have to have a you have to have a system

you have to have a follow-up method and

That's what we're that's what we're really talking about today

the only way that you're able to grade yourself is to

Truly know how many leads you have coming in and how many of those leads you're converting into business. It's super simple

So how many leads do you have coming in? And how many of those leads are you converting to appointments?

I'm gonna tell you a little secret

the number one way to make more money in real estate is to have a pipeline of

buyers and sellers and

communicate with those buyers and sellers on a regular basis and

convert those into appointments and those appointments into

Contracts and those contracts into closings and this is what you have to do

you have to be consistent you have to communicate with those people until they either buy with you or

They give you the middle finger

Okay, I'm exaggerating just a little bit

Maybe they're actually some people who will give you the Mel burger. And if we're being honest most people are nice people in general

They're not going to do that, but they might tell you to go away and that's okay. This truly is a numbers game

It's a numbers business the more people you have conversations with new people you put into your pipeline

The the larger your business is going to be when you follow up with those people consistently

Over time I'm probably in this video. I'm gonna say consistently a lot

It's gonna give you a number but I'm not going to because I don't know how many times I'm going to say

It consistently being consistent is the key so many people they so many agents

They're not consistent with their follow up

They're only taking care of the a buyers a seller's and they're forgetting the rest of that pipeline

It's crucial if you want to make more money in this business, and I know you do

otherwise

You wouldn't have gone through all the work to get your real estate license

To get affiliated with a brokerage to go through the training to do this and do that. You want to make more money

That's how you do it. You create a pipeline. You add people into your pipeline on

Regular basis and then you communicate with that pipeline

Consistently and you convert those people from prospects into clients

prospects into clients

That easy while we're talking about your pipeline. You want to see your pipeline?

grow

You want to see it grow over time?

That is a true metric that you need to be tracking on a regular basis

How many people do I have in my pipeline?

How many people do I have in my database as a matter of fact and you want to take people and you want to build?

That pipeline so you want to see that pipeline increasing

another another pro tip is

categorizing your your pipeline into your highest probability

Maybe your next level and then the lowest level that way. You're always trying to move people up in your pipeline to to the a

Status you want to make sure you know how many people are likely to buy in 30 days if that pool is empty

You got a problem. You need to go prospect more put more people into your pipeline and then move those people

Continually up when you do this over time and you do it consistently you will win more business and you will make more money

Guaranteed time out. I want you to comment down below and if you're understanding what I'm bringing to you

I want you to type in gold down below in the comments because that's where the gold is made in this business is

your

Database and your pipeline. How do you put more people in your pipeline?

This is how you do it your prospect you're generating new business each and every day and we call those nurtures

We have a goal every single day of putting X number of nurtures into our pipeline

That number is very specific for each and every person each and every business

but when you have a specific goal for the number of nurtures you want to create today you are being super super hyper and

Intentional if you're going to the to the work to prospect and trust me I from working and coaching enough agents

I know the prospecting can be uncomfortable. It's not the most fun thing to do in the

therefore a lot of times what I see people do is

They find excuses not to do it. That is not going to help you make more money

commit to prospecting each and every day for a set period of time and

Create those nurtures put those nurtures into your into your database

communicate with those people over time

Eventually, they're going to end up in your pipeline of people that are ready to buy in 30 60 or 90 days or maybe 12

months wherever that might be

But that is truly your business if the gold is in the follow-up. How do I do that?

How do I communicate with these people in a systematic way?

That I am truly top of mind when the day comes that they decide to make a change in their life make a change in

Their housing situation or they're having a conversation with somebody that's thinking about doing just that

Well, I'll give you a couple tips here. Number one is

Video like we're doing here today

video is such a powerful medium that

People they they get a sense that they know you. They you gain their you gain their trust

They like you they like your personality they can see your heart is coming through in video

So video is a great tool to stay in touch with people

There are a lot of different ways that you can do that to make it super easy. We use a system called bomb bomb

It's a super easy back-end system. I'll include a link down below

So you guys can check check that system out

But I highly recommend a system like bomb bomb

That allows you to send video email out very quickly very easily at just a touch of a button videos great

regular email text messages

Social media Facebook Instagram

create a relationship with them to see what's going on in their life provide value to them see what their interests are and

And truly create that relationship and deepen that relationship on a regular basis. You're gonna win

they're gonna know you they're gonna like you and they're gonna trust you over time enough of those relationships it equals business and

It equals more money in your pocket. The gold is in the follow-up

The phone pick up the phone and call those people that you've already created that relationship with they're in your database

I know from experience and coaching coaching agents that it's so hard some days to just pick up that phone you make all these excuses

Like these people didn't want to talk to me. They're busy. They're this

They're that the the reality is is that they like you they like you so just pick up the phone

quickly touch base with them ask them how they're doing and

Ask them if there's anything that you can do to provide value to them and that's it it truly

Is that easy? Just pick up the phone check in with them and

You will win more business last but not least. I'm gonna say one last time

I mean this is gonna say one last time. Well, maybe not last but close

Be consistent do this stuff consistently and have a system in place

By utilizing a great CRM or customer relationship management system to make this stuff automatic

So you log in one system. It sends you a reminder

It says hey call John and Suzy Smith you pick up the phone

You call John and Susan Smith and you check in it truly. Is that easy?

You just have to be consistent with it and without a system

That's well thought out and already in place and automatic you are going to lose business

You're not gonna reach your true potential and truly with these videos

My my goal and my heart and these is to provide you with the tools and the information

to make the right choice to take action and

to build your business to build yourself to your true potential it took me so long to

Get to the point where I am in this business

And I know it doesn't have to take you as long as it took me be

Consistent with with the things that we talked about today. That's it be consistent. I know now you

Know the most important things that you need to do to turn those hard-earned leads into business if you like this video

Take a second down below click the thumbs up and subscribe ding da Bell

that way you're notified each and every week as we post new videos and

Thank you. Thank you. Thank you for tuning in this week. I look forward to talking to you next week cheers friends

You

For more infomation >> Real Estate Lead Follow Up | The Gold Is In The Follow Up - Duration: 11:49.

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Channels that all students of Portuguese should follow! (portuguese with subtitles) - Duration: 13:43.

For more infomation >> Channels that all students of Portuguese should follow! (portuguese with subtitles) - Duration: 13:43.

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3 Critical Metrics to Follow With Google Analytics - Duration: 6:31.

It's really interesting with the analytics.

In a week, I check our analytics on our site all the time,

but I feel like I'm just sort of poking around and sometimes,

I'll find a nugget or things like that,

but I do feel intimidated because it's such a, you know,

versus something like a Facebook

where you're just guided through creating an ad.

In analytics, it's like you're in a fighter cockpit in a way, right?

There's a lot more stuff going on there.

So, I think what people are really interested in

are sort of systems that, you know,

"Here's how you do a 10-point check on your analytics."

or something like that.

Can you talk a little bit about your framework

when it comes to actually setting up analytics

and what are some of the key metrics

that people need to be focusing on if there are any?

Yeah, sure.

So, first of all, what we got to do is make sure that Google Analytics

is tracking correctly.

When we do install the code, we do some initial testing,

we go ahead, we visit from mobile phones,

from the desktop, to see, does it get the country?

Does it get the divide? Does it get all that kind of stuff?

After we enable the eCommerce tracking,

which is not enabled,

and I don't really know why but you have to do that manually.

There are a few things, really, really simple things

that no one has to be really intimidated by these.

First of all, Conversion Rate, super important.

We have to know how many people out of a hundred

and because some of the people that might watch the interview

are not really tech savvy

or don't really know what a Conversion Rate is.

Conversion rate is what the amount, the percentage of the people

that they get to convert.

What does convert mean? They get to do a sale.

They get to buy something from our websites

and we're talking about the eCommerce.

So, is it 1%? Like 1 out of 100 people?

Two out of 100?

One of the simple things that you can do if you have 1% Conversion Rate

which is an okay Conversion Rate.

It's sort of like the industry baseline in a way, right?

-It's an industry baseline let's say. -Yeah, I know those sort of things.

You get one person out of a hundred people

but you paid for those a hundred people

to come into your store

and you get 1% Conversion Rate.

What if you look at your numbers

and you figured your website in that way, you get a 2%.

I won't go into 5% or 10%.

Literally, with just that move,

the amount of money that you are getting into your revenue,

simply by one thing.

So, Conversion Rate is super important.

The other super important thing is, Average Order Value or AOV.

So, AOV, why?

Because if I get an average on a customer,

let's say he buys something which is $20 every customer,

and even if I can give that $25 or $30, literally,

I don't have to change anything else in my whole other strategy.

I'm spending the exact same money

but I'm getting more from every customer.

Conversion rate, super important.

Average Order Value, super important.

Then, there are more technical stuff

that they don't have to be super intimidating,

so one of them is Bounce Rate.

I will stick to those three, obviously,

there are way more, but I don't want to over complicate it.

So, Conversion Rate, Average Order Value, and Bound Rate.

So, what is Bounce Rate? How quickly people bounce?

They get off your website as soon as they see it.

The Bounce Rate is measured by a percentage.

The biggest the percentage, the worse our stores are performing.

An average in the industry, let's say, it's 65% to 70%,

but still it means that 70% of the people were just paid with Facebook Ads,

with Google Ads, or whatever that is.

They just came to our website and they didn't even spend

more than one second in our store.

So, even if you get an average of, let's say, of 80%

which means 80% of Google didn't even see your landing page.

You get it down to 75%, even 70%, even lower,

it means that you start making more, more, and more money

for every visitor and potential customer that visits your store.

It doesn't really have to be intimidating.

If you translate everything to money, then it becomes way easier.

Way sexier.

And those three metrics are the key ones that people need to be looking at.

I think that's a really valid point.

I don't know that you're the biggest Marvel movie fan,

but if you have to be an Avenger, which one might you choose?

Probably, I would be Doctor Strange.

I like to think of myself like the geek I am and the nerd I am.

When people go out and have fun and they party,

I go work or watch webinars

or look at things I could change in the store,

somehow we can make more things.

I think I'm living like Doctor Strange.

People call me the Mr. Google Analytics,

-Doctor Analytics. -Doctor Analytics.

Doctor analytics.

So, that's one of the things that I really, really enjoy

because I said Google Analytics is not sexy, but making money is,

and I like making money.

100%. Very nice, thank you for coming.

Awesome. Thank you.

Yeah, I really look forward, I should announce also,

I think it is clear but Doctor Analytics will be a part

of the upcoming Ecommerce All Stars Secrets course,

our free-mini course that we'll be putting out for the world

to learn the core skills that they need to grow an extra-ordinary business.

They'll learn how to get by. That's the beauty of this course.

You're going to learn how to get started,

what mindset you need to have, and some of the core skills,

but we're also going to be providing a lot of things that will allow you

to truly take it to the next level and really have an untapped mindset,

that's the thing I'm noticing from all of these interviews.

And frankly, all of the people of the world who are making headlines

for good and for bad, is that they have this unbridled will.

They are not small thinkers, right?

They are people that are able to look an opportunity

and really think big about it.

I think that's what runs through this whole course

and I'm really excited to be putting it on.

I'm excited to be a part of it.

Guys, I'll make analytics sexy. I promise.

Okay, I'll try my best.

Nice, very good. Well, thanks again.

-Awesome. -Alright.

-Thanks. -Cheers.

For more infomation >> 3 Critical Metrics to Follow With Google Analytics - Duration: 6:31.

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HIGH PROFITABLE INDICATOR WITH EASY TO FOLLOW SIGNALS - Duration: 1:01.