Do you ever wonder why your videos have disappeared down the YouTube black hole
and wonder why nobody ever sees them? And are you aware there tends to be 3
types of YouTube problems business owners have that result in their videos
disappearing down that YouTube black hole that could be easily fixed? And equally
how easy it is to get those videos generating views? Welcome to this video
entitled: "How To Fix 3 YouTube Video Problems For Busy Business Owners", which is
centered around ways on how to: re-use old videos; videos not yet optimised; and
knowing how and where to start using video strategically in your business.
Before we find out how to fix these 3 YouTube video problems
be sure to watch this video to the very end where you'll be able to download my free
PDF entitled:"The 7 Critical Reasons Why You Should Be On YouTube" Hi, my
name's Jeff Laming of Video Cashflow and in this video we're going to highlight
3 types of problems facing business owners when it comes to maximising the
benefits of YouTube videos - and how to quickly fix them. And if this is the
first time you're watching a Video Cashflow video and you like what you see,
hear and read tehe please click the "Subscribe" button to get more video
marketing and business videos on a weekly basis. So what are these 3
YouTube video problems that need fixing? All 3 centre around the fact that
there probably was no video marketing strategy implemented from the
outset, and so many business owners experienced the following 3 types of
problems: 1. Videos listed on YouTube that are not getting many, if any at all,
views and so they are not ranking on page 1 for their main keywords. Why page
1 you ask. Because in some cases it's estimated that up to 90% of viewers
don't look beyond page 1 for your main keywords so page 1 ranking is critical;
2. Videos produced but are not posted to youtube yet for whatever reason - and
they're collecting dust on your hard drive; and 3. Videos not yet purchased
simply because the business owner doesn't know how or where to start!
The first problem - videos listed on YouTube but are not ranking well and are
getting hardly any views, if any all, can be quickly fixed by all or a
combination of the following: (1) Changing the title in line with the
subject matter; (2) Changing the file name so it's in line with the title; (3)
Improving the keyword tags; (4) Adding in relevant content in the description box
that aligns with what's being said on the video; and (5) Correcting the auto
transcription in the video itself. These solutions will help you to: (i) re-use
existing videos; (ii) revive and revitalise old YouTube videos; (iii)
optimise your old YouTube videos; (iv) re-post your old YouTube videos; (v) get more
views; (vi) get more engagement with your viewers; and (vii) improve the overall
ranking of your videos. The second problem - videos produced but not yet
listed on YouTube - can be fixed by: (i) determining what the purpose of the
video is; (ii) establishing who your target audience is -
this requires undertaking research to determine where your target audience
hang out and what their main problems and issues are; (iii) changing your video
file name and aligning it with your video title name; (iv) re-edit the video,
for example, to bring it up to date or to either remove images or to trim and
remove parts of the video itself; and (v) optimising the video file to improve its
ranking capabilities. See my earlier video entitled: How To Prepare A Video
File Before Uploading To YouTube". I'll put a link in the top right where the "i"
icon is, and a link in the description box below this video. These solutions
will help you to: (1) focus on your video marketing strategy; (2) determine who your
potential clients are; (3) establish yourself or your business as the "Go to"
resource in your niche; and (4) drive traffic to your landing page or website
or opt-in box. And finally, the third problem - videos not yet produced because
you don't know how or where to start. Now, this is probably the biggest
challenge most business owners have. They recognise that using video has
tremendous benefits and they either don't have the know-how or the
confidence to start or they see the lack of time as
an inhibiting factor. There's usually 2 ways to fix this particular problem -
number 1. Take time out to formulate a strategy as to how you want video to
work in your business and the overall result you'd like your business to
achieve by implementing video. Video must be looked at as part of your
overall marketing strategy so to get the most from video it should be looked at
how it can integrate with your other means of marketing. And secondly, to work
with a local video marketer to determine a viable strategy so that you
can use your time more effectively in your business, such as driving sales and
supporting clients etc. These solutions should help you to: (1) systemise your
business to make your marketing strategy work; (2) be specific with the video
content you provide so that it's relevant to your viewers; and (3)
identify areas of your business where you can outsource. Summing up then, the
3 main problems business owners face are: 1. Videos listed on YouTube that
are not getting many, if any at all, views; 2. Videos produced but not yet posted to
YouTube for whatever reason; and 3. Videos not yet produced simply because
the business owners do not know how or where to start. If you found any of this
information helpful please enter: "Video Business" in the
Comments section below this video. Don't forget to download your free PDF copy
entitled: "The 7 Critical Reasons Why You Should Be On Youtube". You'll find the
URL link in the description box underneath this video. Thanks for
watching. Look out for another video on video marketing and YouTube coming your
way next week. And if you liked this video please click the "Like" button
underneath the video. Feel free to share the video with friends, family, business
colleagues and associates. And by all means leave a comment or ask a question
in the Comments section also underneath the video. And don't forget to hit the
"Subscribe" button if you'd like more videos on video marketing and business tips,
tactics, techniques and strategies that could help you with your own online
business. Until next time....bye for now!
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