hello welcome to Revelator Alf from revelatoralf.com The channel about
motorcycle exploring biking issues and lifestyle. Now I would normally say
please subscribe and hit the notifications bell down there, actually
I've just said that but I didn't mean to okay what I'm really talking about here
is about growing my youtube channel, now this is really the kind of things that
I'm learning and I really want to pass on to a lot of people now on this video
I'm talking about pure and simple YouTube growth I'm not talking about
subscribers I'm not talking about views I'm not talking about watch time I'm
talking about just growing everything that is all of those things you know the
subs the views the watch time, the audience retention all that kind of
stuff so how am i doing it well let me just say right now as of the 2nd of
January 2019 and a happy new year to everybody as well my channel has grown
100 percent in a month, now obviously I've got a very small channel right now
but the principle is being applied in that every month I'm trying to grow the
channel and trying to grow everything at the same time and also distribute the
brand or make the brand known not only on YouTube but also across social media
and also on a what they'll call a conversion site which is somewhere I can
direct traffic to off YouTube which is actually my website which actually then
redirects traffic back to YouTube you see it's all very clued in now so what's
how am I doing this or what is a strategy which I'm trying to adopt then
I can pass it on to you guys and then hopefully it will work for you
So I struggled for the longest time I'll sort of ran about the 60-70 subscriber
mark and many of you watching this are thinking this is
ridiculous, why am i watching somebody who's only got 170 views - 70
subscribers, the point is that there are lots and lots of people out there
youtubers who are stuck in this kind of sub 500 subs mark and they want to try
and develop develop it and wonder what the hell is going on. So a lot of people
talk about video quality and so on and so forth well actually right now I'm
recording this on just a webcam I'm doing it on purpose I'm not doing on my
Drift or my GoPro which I normally video, I'm not doing it on my own you know
Olympus SLR camera either you know those are the kind of things I normally I'm
not using a lapel mic which I normally do all that kind of thing they would
normally link in the descriptions and everything I'm not using any of that I'm
purely using this because I don't want this video to be for you to say okay
he's got great production quality or so on so forth actually the videos it's all
about content what are you producing in your videos
and do people want to watch it now most people myself included don't really care
whether video has great production quality they don't care what they're
watching a video for is either to be entertained to have a giggle have a
laugh or to mock something or to be informed or educated so they want to get
something from it. You know you're not going to watch a TV program unless
you're entertained by or you're interested by or you you know you're not
gonna watch your documentary unless you're interested to learn something
from that subject matter and it's exactly the same on YouTube you've got
to be able to learn something from it so this video is really about what the
steps that I've taken to date to try and grow everything slowly, granted slowly
surely to get it a little bit improved. ok so first of all it is regular making
regular videos make I'm making videos once a day also
every couple of days and I'm also scheduling them, I batch as well so I made quite a
few videos at the same time and then I'll schedule them for the week or for
the next month or whatever so that's it it's really about getting organized
organizing your content the next thing to do is actually narrow down your
subject matter what you want to talk about so I'm really talking about you
know motorcycle and biking issues lifestyle so whilst it is a narrow field
and niche if you like what everybody seems to call at these days um it's
actually there's a lot of scope within it so you know I can talk about my
cycling issues and biking lifestyles and arts and things like that but I could
also do lots of videos but on my bike on-road off-road that kind of thing tips
advice and everything so within my channel although it's in me should it's
actually lots of different types of videos to do and lots of some playlists
which I'm using as well and those playlists are also being updated all the
time as well with the plateless make sure that you label your playlists first
of all as your channel title as well so mine is Revelator out and then a - or -
then the playlist name as well that helps the search of your name or your
channel title as well okay when you've got a video let's say you want to make a
video now first of all you need some work how would anybody want to watch it
is anybody looking for this kind of content well maybe they are and maybe
they aren't if they're not searching for it then the chances are you're gonna
have to try and generate your own momentum okay and that's like really
pushing out or social media pushing out to all your friends that kind of thing
let's say for entertainer or comedian or you're a blogger or a vlogger or
whatever it is you're creating your own particular style when nobody's going to
be searching for it you know sorry to burst your bubble my bubble was burst as
well nobody's interested in my content nobody's interesting just searching what
is out doing today and riding his motorbike
okay so there's got to be some that you're gonna give to them so you
either make something that somebody is searching for you know how to ride a
motorcycle or you know how to or where to where can I get you know that kind of
video or you've got to generate your own kind of publicity for the content that
you're producing one is gonna be the how to's are gonna give you a lot more men
some the other ones aren't the other type of video is to be something to make
a video that is on trend on that is current right now so let's say for
example the dakar rally for me is just about salt so I've made a preview of
that video right now I went to the Motorcycle Show recently and I did a
video a preview and review and a couple of other videos on that whatever is in
the news about your kind of niche your kind of subject area that's what you
would need to make your on trend videos about doesn't necessarily mean that you
have to make them all the time but I'm saying that's another and that's what
will generate a lot of views per se because people are going to be searching
for that particular topic you see so these are the videos you've got to make
how-to videos you know tips and reviews that kind of thing on trend videos of
something that's in your in your field or you've got to make videos about your
specific content but you've got a self generate publicity about it okay the
next thing to do is now a lot of people would say okay why you need to plan a
strategy and script your videos and all that kind of stuff well yes and no yes
if you really want it to hit they hit make the pointing and get it across and
you want it but it'll it'll sound quite robotic if you do that if you're not
careful though anyway I tend to do a mixture of scripted videos but also just
bullet points this video here is a bullet point video I know exactly what I
want to talk about but I'm freestyling and I'm just talking about it so you
plan your of what is on trend or what you talk
about or it's a how-to video then you kind of plan the structure of it you you
know either script or where you bullet points it then you film it now you don't
need you know expensive stuff you don't just use iPhone you know webcam you know
just to get started with then you can get on to other stuff now obviously if
you're doing actions action sports action type of videos then you're gonna
need an action camera like a GoPro or a drift or whatever which I use but if
you're not doing that if you're just doing face to camera stuff then just use
this that's absolutely fine so then it's just shooting it well shooting you
really want it may just make it watchable so that people can look at it
and say yeah okay that's I can watch that so the easiest way to do it is in
daylight if you indoors because the weather's
crappy outside just go next door window right next to a window right now that's
where that's where I'm in sat in front of so you've got a good light on your
face so people can see you so that's all the technical aspect done really
suggests you need to record it then so you introduce yourself you say you know
Deborah you're asking for for acknowledgement people to engage with
you because you want to engage with I want to engage with you you see I would
engage with you get feedback from you guys as well so right now I'm gonna be
asking for you to if you liked this video give it a thumbs up if you if
you've got some ideas about you know growing your channel leave it in
comments below you know it's this kind of thing you need to engage with people
as well so that's it you make a video you've planned it you've filmed it then
you add it it lets say and then you were ready to post it on YouTube okay so
that's when you stop you don't do anything now you need to think about
okay how you read now you really should have done this beforehand in the
planning phase of you know what you're gonna make your video about everybody
talks about what they call keyword research and one of the keywords and for
the longest time I want what the how do these have mean keywords
what this keyword nonsense okay basically
keywords are key words that people are searching for so this is what I get went
back to the kind of videos that you're talking about what are keywords so let's
say your your niche your kind of area is your your channel is about how to grow
tomatoes right well now if you just said to you somebody how to grow tomatoes
they're loads of videos about that so you know you're not really gonna get a
high up on the rankings so when people search for that you know yours won't be
there in the first top ten let's say you know of the search results you know
you'll be about a million and five so what you need to do is actually say how
to grow tomatoes in a grow bag with I don't know phosphate or something like
that you know you need to narrow it down what specific keywords so when somebody
is searching specifically for that title which in doubtedly they will then you'll
get more hits now what happened then is that you'll start to build momentum
within YouTube within this algorithm but also within people out there your people
will start to look at your videos and then it'll be relative to other videos
as well and start appearing in suggested comments or suggested videos as well so
that's it this is the keyword research make your video about the keyword
research let's say you reverse engineer it you've made your video now you're
going to make these keywords so you've got to make the keep the title the video
include your keywords and expand it a little bit so it's specific that keyword
has to appear or keywords has to appear in your description as well you have to
elaborate writer a lengthy description and incorporate all the keywords adding
the sentences make it coherent and also put that in the tags not use lots of
tags you know relative terms but you use those
keywords in it was tight as well so it's title description tags the next thing is
your thumb now you need to make a custom thumbnail and basically for this video
what I'm gonna do I'm just gonna have this okay
this is gonna be my my thumb now and basically what I'm gonna do is something
like that and I'm gonna do something like that right and then I'm gonna up
here I'm gonna put in how to grow YouTube or how will YouTube's growth or
something like that okay that's how you're gonna do it so
this is basically you've created your video you've planned it now you've sort
of filmed it on whatever equipment you gonna do you've scripted it you edited
it just to make it just cut it down as much as you can and then you're just
gonna upload it to YouTube with the title with the description with the tags
with the thumbnail custom thumbnail and then you're just gonna have launched it
as well once you you know uploaded it then you need to publicize it as much as
possible get it all out the social media as much as you can try and generate it
two three times a day maybe for the next week or so you know really get it up
there get it out there and try and get on to other you know YouTube videos
about similar comic content and start talking about you know what they're
doing and say yeah okay I think you should do this you should do that the
more you kind of interact with other people or other people's videos don't
spam them don't sort of send your own video there but then people if they're
actually talking sense what's this channel about that are in so
on and so forth so that's it you know you make videos that people are
searching for that people want to watch or people want to will want to continue
watching then you create you know the titles the tags it's all got to be
searchable people are searching for it and the people when they look at your
thumbnail they go oh what's this about click yeah and that's it
so people want to watch it so you've got your videos or you got your one video
you put that up you put on social media and you think yes I've done everything I
possibly can no this is where the work starts okay so
you need to keep on publicizing your channel whatever it is in any Kaunas
onra you know social media just keep on plugging out there but you have to keep
on making lots more videos it's no good just making one video and not doing
anything for three weeks you have to make more videos you have to do I would
say daily now you might you might arches up well you've only got a hundred and
seventy subs well I'm very grateful to those hundred and seventy subscribers
and I mean I classist as you know loyal subscribers and people are really
interested in the content as well but the reality is yes it is a small number
but the thing is you've got to value those subscribers you've got to value
each and every viewer that's come to your you know channel and all those who
have watched it as well so I regularly put on social media you know thanks to
all my subscribers thanks to everybody who's watch the videos you know so on
and so forth so that's really important you've got to
promote the channel you've got to keep on making videos of the same ilk and
also you know you've got to be true to yourself as well there's no point in
just making videos about how to do this or how to do that if it's got nothing to
do with your channel okay and it's also no good in just making how-to videos if
really you're trying to be creative and you're trying to you know have your own
content so you know my channel for example it really is about motorcycle
exploring biking issues and life start you'll see it at the top of the channel
header in the banner that's where it says Revelator now it's like exploring
biking issues and lifestyle as I said there's lots of scope within that but at
the heart of it at the heart of it is about me sharing my riding experiences
going out to the countryside I'm off the beaten track onto the trails and just
seeing what amazing countryside is out there and
my tips and advice and the say experiences that's what it's about so if
I'm not really doing that and I'm all and all I'm doing is how-to videos that
I'm kind of straying away from what I really want to do you've got to feed you
know your audience and you've got to make your videos watchable but also
you've got to feed your own soul as well and you've got you know you've got to be
true to yourself so that's you know singing what either you know whether you
succeed whether you fail if you're true to yourself that's the most important
thing right so that's it basically you're constantly looking at your videos
and the analytics you see which ones are working well which are not which ones
are on trend which are not on trend which are relevant which are not
relevant which are searchable which are not and then you're gonna constantly you
know add videos on a consistent basis and a consistent time of day just so
that people know that after a while you will get a kind of a reputation if you
like or a kind of a following if you like where people say okay this is a
this is a channel about growing tomatoes this is the channel about riding
scooters this is a channel about whatever it is okay and people know okay
that's it within time it will work so my ambition if you like the Revelator elf
this channel is that it it that it grows month on month by a hundred percent each
month I would love that to happen now I've got lofty targets for this for 2019
I really want to take it to to that next level but I'm conscious of the fact that
I really want to make sure that each time I'm not just not getting
subscribers you know I would never go for a sub 4 sub or you know buying
subscribers or anything because essentially those subscribers are not
going to be watching your content they're just going to be subscribed so
you've got an empty channel if you know me at the same time if you've got lots
and lots of views but nobody's really watching your videos for a long time
then that means that you people just King because they're not the thumbnail
or whatever or you know you're a good-looking person you're an attractive
person I think Oh what's this click and then it's kind of quick Beatty and then
people as soon as they start watching it then I don't really watch but if they're
you know clicking because you like your title they're clicking cuz they're like
your thumb now and then then they're enjoying the content and they keep on
watching and that's what you want to aim for viewers that are watching your
videos for a longer period of time the watch time okay that's what's really
gonna endear you to everybody really you know your viewers are gonna like it your
audience is gonna like it it's gonna be more searchable more relatable more in
suggested videos YouTube will love you for it and also you're just going to be
making content that it has what they say has a value that people just really want
to watch as I say is it entertaining you know does it provide information is
education or whatever you're doing in whatever form it is anyway so that's it
really that's how you grow your channel you just keep on digging away there you
keep on adding more and more videos making it surgery you've got to research
how YouTube works and that's how it all you know works for everybody really just
got to keep on and don't don't copy or don't copy another channel but certainly
don't compare yourself to fit a channel that's got you know a million two
million five million views or even thousands hundreds of thousands of views
and subscribers I mean as well because they're not you you're a totally
different stages okay so just be there's lots of stuff out
there that you know you might find really useful there's a lot of stuff up
there's really spammy and it's not gonna work for you at all so judge on try
these things but believe me you know these they're come up with a hack you
know this is a YouTube hack do this do that absolutely nonsense you just got to
put the hard graft in you've got to keep on producing content that people want to
watch and you know that it's all searchable the title description the
tags the the thumbnail that people want to watch it they're gonna click on it
and they're gonna get value once they're watching it as well anyway so this is
the end of the video so now I'm gonna tell you to you know please leave
comments below if you really liked it if you liked the video give it a thumbs up
if you don't like this video give it a thumbs down but please don't give a
thumbs up because everybody likes giving a thumbs up but also you know please
subscribe to the channel and expectations bout down there you see I'm
telling you to do this is constant reinforcement and I want you to engage
with me sincerely I'm not just saying this I sure want you to engage with me
so I can engage back you know if you leave comments I can write comments back
as well this is how we build up channels or build up videos you know if everybody
wants to watch you could also go to the website okay this is an approved website
from YouTube you know with my website Revelator al comm you see lots of daily
blog posts there's a lot lots of information there you can sign up to the
monthly newsletter there's an events page a resources page and obviously all
the daily blogs as well so lots of information there when you go to the
website the conversion site I you know I could even put a shop on that I could
also redirect that information from there back to my YouTube channels on
YouTube videos as well at the end of the video here okay what you also want to do
is make sure that you're always putting in end screens as well so writing your
YouTube you know classic creator you can go end screens you put information cards
during the video so let's say in the video you can say a lot I made another
video about this check that out and you put a card up there as well that directs
your video that you're watching now to another YouTube video as well that
you've made so you're constantly driving people to keep on going around to your
your videos as well so n screens really important cards you know you can put
some cards in drive people to a conversion site to your websites as well
then get people back to your YouTube science as well if your insert your
subtitles as well you know going to the subtitles edit the subtitles that
YouTube have already made for you and then just edit it so it reads correctly
and then just do that so people you know who are hard of hearing let's say can
still read your your words that you're speaking as well and that's really
important you've got to make your video as broad appeal as possible anyway so
that's that's the end of the video that's how I'm growing the YouTube
channel how do I create YouTube growth and this is basically how I'm doing it
it's gonna be part organic it's gonna be part tactical in terms of making the
videos searchable what are people actually searching for it's gonna be
part occasionally ativ part giving value as well there's lots of things there's
lots of real elements that you need to constantly be tweaking up on on a
monthly basis or a daily basis as well anyway I hope this video helps of you I
hope you can see the process which are I'm employing and with every video or
every month the new batch of videos that come out there if there are slight
changes and the way I'm filling out description so look at the descriptions
in each video and you can see how I've structured them as well and I won't go
into it now but it's actually you got out of the description you've got have
links to whatever you know website it is or if you're using affiliate links as
well which I've started using you know you could use those as well RB got to be
careful with affiliate links your going to put a disclaimer in as well and
you've got to make sure that affiliate link goes to where it's supposed to go
to and not some other off random site because YouTube won't like that either
so there's a little heads up I don't fully understand it myself but just be
aware of that also for your social media links at the
bottom as well so beacon clinic all that put a link of the video of this video
that you're actually creating at the bottom as well you know there's lots of
little tips as well I'm not sure why all this happens but just do it just just do
it anyway so hope you enjoy the video please subscribe it notifications
without leave loads of comments thumbs up and I catch on the next video
whenever that is cheers now







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