Hey everyone! Lenny Gale, Life is NOYOKE.
This is a conversation I had with
Michelle from the Vitamix culinary exploration Center in Solon Ohio
at the end of this video hopefully we'll be able to answer the question
"What is so special about the Vitamix?"
Hi guys! You know who I am. Just kidding.
Hey, Lenny Gale, Life is NOYOKE.
We're in the Vitamix retail store in Solon, Ohio.
and I'm with Michelle and I want to have a quick conversation with
her because we kind of have a similar job and I'm curious how you help people
get to the edge taking the plunge holding the trigger getting a Vitamix
and in the demonstrations that she does in the shows and in the events that she
holds what do you say when people say things like oh okay I can do all these
things in a blender great I'm gonna go get a nutribullet what I like to point
out is that it's really more than just a blender yeah and for me personally I
don't use my food processor nearly as much did I get rid of it no because it
doesn't the Vitamix doesn't shred shred so it's like when you want that texture
you still need to have that food processor but I honestly have taken out
maybe twice in the last year because I can do everything on the Vitamix it
cleans up so much easier so I don't have like six different parts in my
dishwasher yeah and taking up the whole thing when people will come in here me
like oh is this gonna make me eat healthy and I'm like well not
necessarily because you can make some really delicious decadent delights in
your Vitamix but what it does is it makes it easier to make that healthier
choice yes so you're more likely to do it more on yes and when it's because
when it's easy to do something and you're gonna get the result that you're
looking for yes that's when it pays off for you health wise yes it yes it's easy
and you get the results and we say that it lives on your counter so it's a
constant reminder of this of this commitment that you've made to yourself
to live a certain lifestyle and to make some changes and to do some things for
you and for your family absolutely and I always tell people too that it's nice to
I've been in retail my entire career and it's nice to actually sell a product
that really does what they say it does yeah and I mean I've seen the
competitive blends with Vitamix against like five other brands of blenders and
they do the mix very smooth and they pour it through the sieve yeah and you
can see how it cuts through so when people come in here and they have a
competitor's blender and they're like well I really like the way this one
works I'm like worried it's gonna do everything you're doing now but it's
gonna do it better yeah and you're gonna be able to do more yeah and that's
really I mean our class that we do here the basics culinary class an hour and 45
minutes yeah well we show you everything you can do anyone yes and I mean I've we
spent ten minutes talking about different chopping techniques right
because that's something I don't you join the food the Cuisinart anymore
because create all you know people are nuts for cauliflower rice it looks like
10 seconds that's right that's right so I mean there's just all these kind of
fun things that you can do that you don't think of the blenders until you
use but if you have a Vitamix it'll become the tool you grab yeah you
mentioned the the nutribullet and you mentioned the blend offs comparing the
results of different machines and that for people that do have a nutribullet
for example that they actually should be happy because the results you get from
that oh watch better than a ninja yeah drop that was it was it was interesting
I think people see it conceptualize it as the other way around right but you
know if you have a neutral it's like oh great you're actually you know you're in
good shape the only problem is it lasts with with regular use the last few
months yeah and that's and that's great we always say it's a it's a it's a foot
in the door it's a way to get started yeah it's a way to make the lifestyle
changes you're upping tomato and the thing is is how many people are here
come in here and they're on their third or their fourth one and they're like
gosh I could have paid for a vitamin sure you know right now now that we have
the payment plans on the website it makes it very affordable yeah that's
what I would like people think about if this is something you're gonna do all
the time you want that tool yeah that's built to handle that kind of you know
you know abuse on a daily basis and it's gonna perform we say they last you know
people there's that saying that they last a lifetime and people always say Oh
does that mean there's a lifetime guarantee we're like no but with proper
use it's gonna last you twenty thirty years people bring them in all the time
to trade them in yeah and they're like handing it to me like here you go
but it's not broken right here you go oh but it's still blinds you know with me
give this to my sister right I mean they're afraid they don't want to part
with it yes you know we get a lot of people that reach out to us and say
we've had our machine for 15 20 25 years I heard a stat that I think something
less than 1/2 of 1% of these machines get sent in for service
right like you get the warranty and it's nice to have 5 7 10 years
well what we find out here in the store because you can always drop off your
repairs here so we see a lot come through but what we find out is 9 out of
10 times it's brand-new users that are have the wrong technique ok so that
they're like great example as I tell everyone when you're using your tamper
don't put your other hand on the handle because you don't even realize that
you're oh so slightly putting pressure especially when you're new and you're
just learning yeah you use the tamper and you can rock it and it can cause
weight on the drive shaft got it when we get that repair coming in and you can
feel the vers on this yes Drive chef and I'm like where do you put your other
hand when you're put on top yeah they're almost always grabbing handle either on
top or resting at the base yeah I think that's good for eye hand coordination
because it gives you your no you're less likely to rock with the hand that's
holding the tamper that makes sense but definitely don't put on the handle so
it's like little things like that is what we tend to see it coming in for and
it's covered by a warranty surety I think inevitably you have people who've
had them for two three or four days and they're like alright this thing can
handle anything I'm gonna put in a brick of frozen fruit and ice no water no
water yeah no water and then they say well I think my German I think it's
broken I think I got a defective one like well
did you add any liquid what you're doing like come on the single this thing can
make the best drinks and all the things but like you got absolutely you got a
load of properly yes um I tell people I go there is a learning curve yeah you're
not gonna be perfect the first time out I tell people to check the recipes on
the website even if you're doing your own thing because they're gonna give you
a sense of proportion yeah and all smoothies are gonna be a liquid
- frozen ratio yeah so if you're all frozen you're gonna want to up your
liquid content if you're got tons of French fresh fruit that are going to
liquefy quickly and create yeah then you might want to add some ice
to it yeah to thicken it up so there is a learning curve sure that's important
for people to them oh it's a blender but like it's more than wonder it's a
Vitamix and you gotta figure out how to use it yeah well you guys do some great
technique video thank you very technically doesn't mix that Condors and
if you're in Solon yeah you can come and take a class with that come visit
Michelle it's really fun a really cool here there was one other thing I wanted
to say is I think people feel like they need to deserve a Vitamix or rather they
don't feel like they deserve it I'm not living this lifestyle or I'm I don't
have a good enough job or I don't I'm not one who can or should have a Vitamix
but if it's something that you're considering you should it's almost like
a fear of failure that if I make this big investment will it be worth it will
I have I fulfilled the excitation to have of myself with this machine if you
do that it breaks my heart to hear somebody to tell me that they bought it
yeah and then they haven't taken it down the Box yeah kinda lady come in here and
she's like she was thinking about you know returning it because she just
hadn't taken it out of the box and you're kind of like you treated yourself
to this awesome yeah clients and why are you not using
it what's holding you back yeah and so I do see what you mood that there's a fear
of usin we got her in here for a basics class and she is on fire yeah she brings
us stuff that she's making on her Vitamix now she's like so excited about
it right but I tell people I go it it comes with that 30-day when you buy from
buddy makes you get 30-day money-back guarantee
use it use it every single day and then decide because I think by the end of
that window you're gonna be successful in so many things that you'll you will
use it and that's that whole idea of making yourself first and treating
yourself and being able to do the healthy thing
you need to and with the new Explorer you coming out boy there's a price point
for everybody yeah yeah it's a really good fit and for people that want the
little profile of a narrow container and a new machine that's a really good price
point that's that's a great fit for sure it's it's easier than it ever has been
and I tell everyone at the store when you come in it doesn't matter what
full-sized Vitamix you're getting they don't can do everything equally as yeah
so you kind of have to break it down into you know what's important to you
you know do you like working with programs are you comfortable with manual
control yeah all the machines have manual control some of them have
programs you pay a little bit more than that but it's a convenience feature you
don't need them to be able to do hot soup motor machines make hats that's
right and so I tell people if you love all the gadgets and the technology then
top of the line new ascent might be about if you're just getting started and
you're not sure how you reduce it then grab a new Explorer Ian my gosh you get
in for such a great price what Shah was just brought this to our attention from
from behind in it's it's that you make this commitment and you're holding
yourself accountable it's like having a gym membership and okay I'd paid for a
gym membership every month I'm gonna use it I'm sort of forcing myself to use it
because if I don't I've already committed so I have to absol it's a it's
sort of like a contract with yourself to use this thing absolutely and if you
figure out you know if you are stopping at a smoothie play by a smoothie yeah
yeah yeah the math it definitely doesn't add up and it looks like so if you want
to get into doing this new at home you can even like factor out what you're
saving for blend that you know to stop somewhere to pick something else up one
of my good friends when she went back to college for her second degree she
calculated the cost of every class from her tuition and that's how she held
herself accountable and you can kind of do the same thing with the blender you
know you're caught like what what money did I invested I want to get out of it
totally we never buy smoothies and juices out unless we're unless we're
traveling and in a pinch but it doesn't make sense it doesn't add up
no and look at all the sugar in the ones that
being done the commercial places it's like if you really read the Indians list
how many times you see like apple juice is the base component and you can switch
that out with something healthier like water or milk or just and that really
changes the calorie makeup and you get such a much healthier and anything
that's fresh I mean when they're blending when you're blending it fresh
for yourself okay so I totally agree I have two questions one I've always been
one to avoid the high-end products the brand name products because I find that
the value isn't there what you're buying is a name and the example that I've
that's close to us now is with strollers we know that there are very expensive
strollers with very fancy names and we can't see the value but it's easy for us
to see the value in the best blender the Vitamix one thing that one of the girls
that used to work with us and I and I think you heard her say it is I am too
poor to buy cheap I cannot afford to have to replace this blender every six
months every year and have it it's it's that unknown expense constantly popping
up that you're not budgeting yeah and if you invest in a brand that's proven yeah
I mean 96 years old Vitamix has been around yes yes and it's like when you
can invest in something that's proven that you know is gonna last you have
that you make that initial investment but you know it's there for you yeah a
long time too and because it morphs with you the Vitamix does it's like you know
you can be doing using it as you're starting any on the family with your
baby from the purees you got you and she'll they're used over to do your
smoothie yeah but then as the kids start to get older and you're gonna want to be
getting them to eat more vegetables stuff like that
a great vehicle you can make frozen dessert sneak some stuff in there yes so
it's gonna grow with your family yes and that's why people say they have them for
generations they pass them down just will come in with their grandmothers
vitamins that a lot she remembers what Grammy used to make them the Vitamix
they will move with you and I think that as a brand that's something that comfort
level that it's going to last you really pays off and I know it's an intimidating
price point yeah absolutely it is Vitamix is definitely trying to
give people options to make it more affordable yeah offering the payment
plans but you're in you're investing in something that you're going to be having
for a long time I like that yeah last question sure I have a couple
friends that have a $20.00 blender and they use it every day and they say when
it dies they'll get a Vitamix mm-hmm and I can't sell them on a Vitamix it's
almost as though I'll be winning in a sense I think in their head or they kill
or they just can't justify it they are who they are
what do you say what do you say to them I tell people that feel like my blenders
as good as yours I'm like why don't you bring me your ingredients and let me
blend them for you a blend off and then and then and then you tell me it's the
same experience it's not the same experience I'm making a chunky not a
smoothie you're right so I mean truly yeah so it's in its the fact that that
little blender they're not they're doing the same thing all the time all the time
it's like with the Vitamix you're going to have you're going to use it for other
things like we did yes you give a lot more value out of it I think you do
right I think you do it is you're buying a tool for your kitchen
yeah no no no I mean you're not buying a single-use machine you're not buying a
ice cream maker yeah you are you are buying an ice cream maker but but it's
not that's not its sole purpose it's doing so many different things yeah we
use it for the whole gamut of kitchen needs so food processing we make
cauliflower fried rice like you say but detox out we we make hot soups we make
our famous case of hot cheese sauce we make nut butters you make frozen
desserts ice creams hummus I mean we it's it's dressing it's
the only appliance that we use and yeah that's our job I get it but dressings
yeah all the time we make fresh dressings are wonderful
so there you get more patents if there's more to it than just a $600 smoothie
maker it's it's more than that it's way more than that and I think that that's
just it someone once said that she thinks of it
as a member of the family yes if you if something's not there and you miss it
when it's gone I like that it's a family
doesn't have it she misses it yeah we we don't push and we just we actually take
the opposite approach we just say like we're here whenever you're ready just as
soft as possible like we're gonna sit we'll be here if it's one month one year
ten years like we're gonna be here this is what we do that's what we don't
endure because it is a high price point you know people need time to wrap their
head around so it's like somebody will walk in the store they're typically not
gonna buy the first time yeah yeah come in they're gonna want a little bit more
information I'll explain to them the difference on the models and then
they'll go out and they'll look around on their own they'll think about what
they're doing but and I always tell people I'm like bring me your groceries
bring me your problem you're looking to help you solve it yeah because I think
that that's an important part of being able to justify the machine you'd be
able to no do it rather than justify the price point is to know that you can do
all those things yeah don't do it for me don't do it for
Michelle even though she's like she makes a good case do it for yourself
whenever you're ready I think that's I think that's the bottom line
yeah we'll be here we'll be here yes very 96 years yeah that's right that's
right listen listen listen to Michelle's words
are very good and helpful thank you for watching life is noyoke I'm fine yeah
thanks thanks for joining us in the Solon store and blah blah blah thank you
So what do you think?
What's so special about the Vitamix?
Is it? Is it not?
Leave a comment below. We'd love to hear from you.
And, thanks for watching.
For more infomation >> Mission Manifest These 5: Mission ist so kraftvoll wie unser Gebet. - Duration: 0:47. 
For more infomation >> Dream-Team: So stemmen Sarah & Domi Harrison Baby-Alltag! - Duration: 1:06. 
For more infomation >> Gemütlich & modern: So wohnen GZSZ-Jörn, Hanna & Delia! - Duration: 0:55. 
For more infomation >> Ungewohnt happy! Was bringt Kanye West so zum Strahlen? - Duration: 0:53. 
For more infomation >> Witziger Clip aufgetaucht: So war Jennys Camp-Vorbereitung! - Duration: 1:00. 
For more infomation >> Kleiner Frühstücks-Dieb: Deshalb ist Alessio schon so groß! - Duration: 0:56. 
For more infomation >> 68 Kilo abgespeckt: So hält Tetje Mierendorf sein Gewicht! - Duration: 1:00. 
For more infomation >> Promi-Jäger Melody: So bekommt sie echte Stars ins Bett - Duration: 1:03. 
Không có nhận xét nào:
Đăng nhận xét