Youtube daily google Aug 29 2018

Today The Search Engine Google is showing a Doodle for Sergey Prokudin-Gorsky.

Today in a few countries Google celebrate Sergey Prokudin-Gorsky's 155th Birthday.

Sergey Mikhaylovich Prokudin-Gorsky was born on August 30 1863.

He was a Russian chemist and photographer.

He is best known for his pioneering work in color photography of early 20th-century Russia.

Prokudin-Gorsky was born in the ancestral estate of Funikova Gora, in what is now Kirzhachsky

District, Vladimir Oblast.

His parents were of the Russian nobility, and the family had a long military history.

They moved to Saint Petersburg, where Prokudin-Gorsky enrolled in Saint Petersburg State Institute

of Technology to study chemistry under Dmitri Mendeleev.

He also studied music and painting at the Imperial Academy of Arts.

In 1920, Prokudin-Gorsky remarried and had a daughter with his assistant Maria Fedorovna

née Schedrimo.

The family finally settled in Paris in 1922, reuniting with his first wife and children.

Prokudin-Gorsky set up a photo studio there together with his three adult children, naming

it after his fourth child, Elka.

In the 1930s, the elderly Prokudin-Gorsky continued with lectures showing his photographs

of Russia to young Russians in France, but stopped commercial work and left the studio

to his children, who named it Gorsky Frères.

He died in Paris on September 27, 1944, a month after the Liberation of Paris.

He is buried in the Sainte-Geneviève-des-Bois Russian Cemetery.

For more infomation >> Sergey Prokudin-Gorsky Google Doodle - Duration: 1:43.

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President Trump Accuses Google Of Censorship In Tweets - Duration: 2:22.

For more infomation >> President Trump Accuses Google Of Censorship In Tweets - Duration: 2:22.

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Gang słodziaków, ale przetłumaczony wiele razy w tłumaczu google - Duration: 3:16.

For more infomation >> Gang słodziaków, ale przetłumaczony wiele razy w tłumaczu google - Duration: 3:16.

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Google Ads Display Advertising Certification Assessment Answers 2018✅Live Exam Pass✅100% correct✅ - Duration: 31:31.

Google Ads Display Advertising Certification Assessment Answers 2018✅Live Exam Pass✅100% correct✅

The Google Adwords Advanced Display is now Google Ads Display Advertising Certification Assessment Answers advanced concepts, including best practices for creating, managing and optimizing Display campaigns. The exam is 120 minutes The exam have 100 questions The passing score of the exam is 80% The certifiation validity period of 12 months Get Certified in Google Ads Display Advertising NOW!!! Which functionality applies to HTML5 ads? They can't be viewed on mobile devices They use interactive content stored in containers and rendered in browsers They're easy to update but require plug–ins They're easy to update and don't require plug–ins How does an extension work on a Display ad? It adds a testimonial It extends the length of the ad placement It extends the ad below the fold It adds extra information, like a location or phone number Which practice would be acceptable under Google's editorial and technical requirements? Including a generic phrase like "Buy products, click here" Promoting documented copyrighted content Showing a URL that doesn't accurately indicate the landing page, such as "google.com" taking people to gmail.com Linking to a site that's under construction A direct response advertiser would like to promote a new line of non–stick cookware that is being sold on an e–commerce site via a display ad. She should choose a landing page for the ad that features: a specific pan within the new line the entire new line of non–stick cookware all cookware sold on the site all non–stick cookware sold on the site In addition to partner websites, where can you display your ads on the Google Display Network? (Choose 2) YouTube.com Any mobile site or mobile app Mobile sites that are part of the Google Display Network google.com What does remarketing allow you to do? (Choose 2) Tailor your ads to users based on their previous actions on your website or app See how many people bought your product after seeing the ad Reconnect with people who have previously visited your website or mobile app by showing them relevant ads as they browse the web Send client emails Which practice would violate Google's editorial and professional requirements? Directing people to a page other than the advertiser's homepage Including a border on the ad Including a question mark in the headline Showing a ValueTrack tag in the text What are the key benefits of using the Google Display Network? (Choose 2) Influence consideration Massive reach, you can advertise on any website Placing your ads on google.com Sophisticated reporting to measure performance Viewable cost–per–thousand impressions (vCPM): applies to all ads that appear in Google Search and on the Display Network lets you pay only for impressions that become viewable lets you bid based on Google Ads' projected views of your ad counts an ad as "viewable" when 75% of it is visible on the screen for 5 seconds or more An advertiser who wants to target specific categories of video content on the Display Network should: use video ads add the keyword "video" to the campaign add a call–to–action (CTA) overlay to the ads target the Search Network What is your advertising objective if you want to ensure your content catches the eye of the people who want what you offer? Build awareness Drive action Influence consideration Drive loyalty A direct response advertiser is primarily interested in generating conversions from a Display campaign. To get a potentially better return on investment, this advertiser should use: cost–per–click (CPC) bidding target cost–per–acquisition (CPA) bidding viewable cost–per–thousand impressions (vCPM) bidding cost–per–day (CPD) bidding You're running a campaign for a shoe company and notice that the sales trends show many customers are adding shoes to their shopping cart, but not buying them. How can you bring those customers back to actually buy the shoes? Launch a new search campaign Create a remarketing list segment for shopping cart abandoners Send an email blast to all of your newsletter subscribers Launch a new marketing video Where can you place a client's image and video ads? On the Search Network only On the Search and Display Networks On the Display Network only On the Search Network and YouTube Jackie is an advertiser who wants to reach people by using both remarketing and Shopping ads. What's the best targeting strategy for her? Create one ad group targeted to both remarketing and Shopping Create separate remarketing and Shopping campaigns Create a combined remarketing and Shopping campaign Create two ad groups: one targeted to remarketing and the other to Shopping Frequency capping gives advertisers the ability to specify a limit to the number of: clicks for a unique viewer clicks for all viewers impressions for a unique viewer impressions for all viewers You're setting up a dynamic remarketing campaign for your client who sells educational products. Which best practice should you follow? Implement the remarketing tag after the body tag Include "textbooks" and "study guides" as keywords Use the "Education" business type Use a custom feed You'd like to create remarketing lists based on your customer's journey through your website so that you can target them with different bids or ads. Which category describes the users that visited your homepage, but didn't move any further into your site? Product page visitors Past converters Category page visitors Homepage visitors Which ad format is easiest to create and edit, and has the widest reach on the Display Network? Text ads Rich media ads Display ads Video ads You have a friend who has a small business, and she wants to manage her own Google Ads campaign. She has no experience with Google Ads and would like to experiment with different options. Which campaign type would you recommend to start? Search Network Display Network with Search opt-in Display Network Search Network with Display opt-in The dynamic remarketing tag collects data such as: affinity group characteristics types of pages viewed business ID numbers of visitors number of code snippets Which ad format is recommended for building awareness? Dynamic image ads Image ads Universal app campaigns Display ads with location extensions Dynamic remarketing lets an advertiser: re–run an ad to increase the volume of people who will see it show an ad to someone on his mobile device 24 hours after visiting the website on a desktop PC show prior visitors to his site ads that are based on products or services they saw on the site engage visitors to the website by opening a chat session James is marketing an online training course and wants to improve his campaign performance. He analyzes the conversion-tracking data and realizes most course registrations are coming from Atlanta, GA. What should he do? Buy more ad inventory in that region Limit the number of times an individual in that region sees the ad Run remarketing campaigns only in that region Lower the bid for inventory targeting that region When using cost–per–acquisition (CPA) bidding, an advertiser bids using a maximum CPA and pays by: Impression Conversion Click Viewthrough Your client Anna wants to increase the reach and visibility of her ads. Which bidding strategy would you recommend? Cost–per–acquisition (CPA/CO) Cost–per–view (CPV) Viewable cost–per–thousand impressions (vCPM) Cost–per–click (CPC) Your client Alexa, who sells wedding accessories, is running a text ad on the Display Network. What might Google automatically include in her ads? A quotation about falling in love A photo of a bride A map showing her business location promotion from a related business, like a bakery If an advertiser chooses to run ads in image formats, Google will: charge an additional fee to serve these ads display these ads on the Display Network display these ads on the Search Network require that cost–per–thousand impressions (CPM) bidding be used An advertiser notices that a Display campaign is receiving a large number of conversions at certain times and days of the week. Which feature would help this advertiser maximize the number of conversions received at the campaign's current budget? Frequency capping Ad rotation Bid Optimizer Ad scheduling Your client wants to place image and video ads on a wide variety of websites so people will see them while browsing those sites. Which type of Google Ads campaign would be best for that? Search Network with Display opt-in Search Network Search Network with YouTube opt-in Display Network Which bidding type is only available for ads on the Display Network? Target cost–per–acquisition (CPA) Maximize clicks Cost–per– view (CPV) Viewable cost–per–thousand impressions (vCPM) Your budget is $500 a month, your goal is to drive visits to your site, and your average sale price is around $10. Which bidding strategy is best for you? Focus on engagement Focus on impressions Focus on conversions Focus on clicks What is the reach of the Google Display Network? Over 50 percent of global internet users Over 40 percent of global internet users Over 60 percent of global internet users Over 90 percent of global internet users What is your advertising objective if you've just launched a product and would like to show your ads to a varied group of consumers? Drive loyalty Drive action Influence consideration Build awareness Which feature could help advertisers determine if the clicks they are receiving on the Display Network are valuable? IP exclusion setting Conversion tracking Display Planner Keyword diagnosis Which bidding strategy should use you if you want to increase revenue from your ad spend? Enhanced cost-per-click (ECPC) Maximize clicks Target cost-per-action (CPA) Target return on ads spend (ROAS) How many websites are part of the Google Display Network? 100K+ websites 500K+ websites 1M+ websites 2M+ websites Which report should advertisers run to see which Display Network properties displayed their ads and view associated statistics? Reach and frequency Ad performance Placement performance Impression share You've just opened your new bakery shop in Paris, and would like to have more customers in your shop. Which bid strategy do you need to select when setting up your campaign to get the required results? Enhanced cost-per-click (ECPC) Cost-per-enagement (CPE) Viewable cost-per-thousand impressions (vCPM) Cost-per-view (CPV) Which remarketing list segment will typically have the highest volume of viewers? Homepage visitors Past converters Category page visitors Product page visitors Which is a benefit of using display advertising with Google to build brand awareness? Consistent performance from day–to–day Higher clickthrough rates (CTR) than on Google Search Expansive network of diverse sites Accurate forecasts of clicks and impressions In order to use remarketing with Google Analytics, you need to: have a goal conversion rate of 30% have a goal conversion rate of 20% have at least one active Google Ads account have your Google Analytics and Google Ads accounts linked You'd like to show your ads to customers who live in a specific region or country and speak German. Which targeting method can you use? Device targeting Keyword targeting Location and language targeting Audience targeting You are interested in understanding how campaigns are driving traffic to your site. What metric would you look at to see how often people who see your ad end up clicking it? Clickthrough rate Cost-per-click Conversion Cost-per-acquisition Hayley's client wants to drive sales of her new cookbook that's about gluten–free desserts. If Hayley sets up a Display Network campaign that targets potential customers using keywordsand topics and the "Target and bid" setting, her client's ads can show when: only  the topics match the keywords and bid match only the keywords match the keywords and topics match If John is setting up a new video campaign, which manual bidding strategy should he use? Cost-per-thousand-viewable impressions Cost-per-click Cost-per-view Cost-per-engagement An advertiser using viewable cost–per–thousand impressions (vCPM) bidding wants to maximize exposure on a specific set of sites selected for a new campaign. Which is a best practice when setting up the campaign? Set bids on individual placements Create a campaign for each website Choose websites that represent a variety of themes Set bids at the ad group or campaign level "Engagement" with a Lightbox ad on a mobile phone or tablet is achieved when someone watches the ad twice in a row expands or interacts with the ad watches the ad for at least 2 seconds hovers their finger over the ad for at least 2 seconds Which automatically expands your reach based on your campaign's conversion history to help get as many conversions as possible? Conservative targeting Google Analytics Aggressive targeting Ad Preview and Diagnosis tool If your client runs a car dealership and wants to increase brand awareness among auto enthusiasts, which bidding type would you suggest? Viewable cost–per–thousand impressions (vCPM) Cost–per–day (CPD) Cost–per–view (CPV) Target cost–per–acquisition (CPA) Your client who sells sports shoes might choose to target a custom affinity audience if he wants to: sell high–end running shoes to competitive marathon runners reach shoppers who are ready to buy right away increase brand awareness reach men, women, and children of all ages who need any kind of athletic shoes An advertiser selling airline tickets has designed an image ad with drop–down menus for airport departure and arrival locations. Rather than programming the menu to show airports, the advertiser wants a click on the ad to go to his website. This ad will: perform well on the Display Network because it contains relevant information be resized on the Display Network because it lacks animation elements be disapproved because it mimics a function the ad can't perform perform poorly on the Display Network because it will frustrate people Which feature applies to the Display Network but not the Search Network? Language targeting Location targeting Cost–per–click (CPC) bidding Frequency capping If a display ad has been disapproved, how do you submit a request for another review? Open and then resubmit the ad Email ads–support@google.com to find out why it wasn't approved Edit your ad so it complies with Google policy and re–save it Click "Re–review display ad" Which report is helpful when using site and category exclusions? Campaign report Placement report Ad group report Keyword report In your next campaign you'd like to show images of your products in your ads. What campaign type do you choose? Video Network Search Network with Display opt-in Search Network Display Network For an ad entering an auction on the Display Network, the Google Ads system will calculate the effective cost–per–thousand impressions (eCPM) when there are: only cost–per–click (CPC) ads entering the auction any cost–per–click (CPC) or cost–per–acquisition (CPA) ads entering the auction both cost–per–click (CPC) and cost–per–acquisition (CPA) ads entering the auction only viewable cost–per–thousand impressions (vCPM) ads entering the auction When optimizing for the Display Network, a clear call–to–action (CTA) in the ad text is important in order to: increase overall impressions for the ad set expectations for customers who are in various stages of the buying cycle identify the traffic to your website that was generated by ads improve the Quality Score of the ad on all Google properties Which of these metrics is typically most important in measuring a direct response advertiser's performance on the Display Network? Impressions Conversions Clickthrough rate (CTR) Clicks To raise awareness of what you're advertising without limiting who might see your ads, you should: add multiple targeting methods and use the "Bid only" setting add multiple targeting methods and use the "Target and bid" setting set a topic bid adjustment to show your ads on multiple pages about a specific topic set a mobile bid adjustment to reach more customers on mobile devices An advertiser who sells coffee beans adds the keyword "Java'" to an ad group. After two weeks, she runs a placement performance report and notices that the ad is showing up on websites about JavaScript programming. What should she do to avoid appearing on these irrelevant sites? Add "Coffee beans" as a topic Exclude "Programming" as a topic Add "Java beans" as a negative keyword Make it obvious in the ad copy that "Java" refers to coffee, not JavaScript Why is it recommended to separate Display Network campaigns from Search Network campaigns? Lower clickthrough rates (CTRs) on the Display Network can negatively affect Quality Score Higher bids are required to be successful on the Display Network Different campaign settings may be more effective on different networks Separate campaigns allow for more accurate location targeting If you'd like users to fill in a survey on your website, which marketing objective do you need to select when setting up your Display campaign? Build awareness Influence consideration Drive action You don't need to select marketing objective in this case In order to use target cost–per–acquisition (CPA) bidding, an advertiser must: be using viewable cost–per–thousand impressions (vCPM) bidding, with a certain number of viewable impressions in the previous 30 days have a certain number of conversions in the previous 30 days be opted in to the Search Network and YouTube be opted in to the Search Network You'd like to show your ads to users searching for custom t-shirts. Which targeting method can you use? Audience targeting Keyword targeting Device targeting Location and language targeting Your client has a Mexican restaurant and wants to increase brand awareness in the local community. What type of ad would you create to help reach your client's goal? A text ad with keywords describing the most popular menu items, like "fish tacos," on the Search Network A text ad with a call extension on the Search Network An interactive Lightbox display ad on the Display Network that's focused on the restaurant's most popular menu items An image ad featuring a drawing of the restaurant on the Display Network Cost–per–thousand impressions (CPM) bidding is only available for: accounts using U.S. dollars for billing currency campaigns that target search partner sites accounts that are using prepay billing campaigns that target the Display Network You are leading a brand awareness campaign for a car company, and you'd like to create buzz for your new model. Which metrics do you need to look at in your reports? Impressions and conversions Conversion delay and cost-per-acquisition Clickthrough rate and cost-per-click Impressions, reach, frequency You might choose to use preferred layouts for dynamic display ads if your client: wants to choose the features but not the layouts wants to choose the layouts and features wants to choose the layouts but not the features doesn't care if Google Ads chooses the layouts and features What can you do by creating a separate campaign that's targeted only to the Display Network? Exclude irrelevant placements and categories Set specific maximum cost–per–click (CPC) bids for automatic placements Allocate budget and control spend more effectively across campaigns Set a separate placement bid at the ad group level There's no one recommended bid amount that works best for everyone. Which factors do you need to consider when choosing a bid amount? (Select 3) Cost of your keywords Your profits Competitors' products Your campaign type Which bidding option is best suited for an advertiser focused on direct response marketing goals? Cost–per–click Cost–per–interaction (CPI) Effective cost–per–thousand impressions (eCPM) Viewable cost–per–thousand impressions (vCPM) Our client wants to reach new parents with ads for organic baby food. What kind of targeting would you recommend? In–market audiences using the "Infant & Toddler Feeding/Toddler Meals" category Managed placements Dynamic remarketing Similar audiences An advertiser promoting the release of a film that's entirely in French with no subtitles wants to advertise on YouTube. He's advertising it heavily in France through a traditional ad campaign, but wants to ensure that online ads reach the most relevant YouTube audience. Which should he do? Change the managed placements to French Change the Google Ads account language setting to French during setup Set language targeting options for the campaign containing the ads for the film Target specific YouTube localized domains Your client Kevin works for a retailer that sells eco–friendly products. He wants to attract an audience with an established interest in his message. What type of targeting would you recommend? Demographic targeting Gender targeting The "Green Living Enthusiasts" affinity audience Contextual product targeting Which ad format is recommended for getting more users for your app, as well as finding users who are likely to complete in-app actions? Display ads with location extensions Lightbox ads TrueView ads Universal app campaigns For an advertiser focused on branding, what are the key success metrics? Cost–per–conversion Reach and frequency Clicks and impressions Conversion rate Someone browsing the Internet sees a Google Ads display ad for laptop computers on a Display Network site, but doesn't click on it. Two weeks later, she's interested in buying a laptop and decides to visit the site from the ad. She finds the site by doing a Google search, goes directly to it, and buys a laptop. In this scenario, view–through conversions would be valuable for the advertiser because it could: measure the number of potential clicks associated with ad impressions measure the number of conversions associated with ad impressions track the IP addresses of people who saw the ad track the number of people who saw the ad but didn't convert View–through conversions are available only to: advertisers that have implemented target CPA bidding advertisers that have implemented conversion tracking advertisers that have opted in to the Search Network advertisers that are running video ads Which targeting method allows an advertiser to reach people who have previously visited their website by showing them relevant ads when they visit other placements on the Display Network Topic Remarketing Placement Affinity audiences Why is it beneficial to include a text ad in the same ad group as an image ad when advertising on the Display Network? Image ads don't perform as well on the Display Network It ensures maximum coverage because some publishers don't accept all ad formats Text ads don't perform as well on the Display Network It ensures one of the ad formats will win the auction and show on a publisher site Which manual bidding strategy can you use to increase your reach? Cost–per–day (CPD) Cost-per-thousand-viewable impressions Cost-per-click Cost-per-engagement Which bidding option is best suited for an advertiser focused on branding goals? Cost per acquisition (CPA) Viewable cost–per–thousand impressions (vCPM) Cost–per–click (CPC) Effective cost–per–thousand impressions (eCPM) Which is a benefit of using a Lightbox ad? You can use any Display Network targeting method There's no cost for engagement with the ad You can run it on both the Search and Display Networks You can be charged only for click–throughs True or False: An advertiser can target mobile apps via Google Ads. True False Your client has a cupcake shop in a hard–to–find alley in San Francisco. She's advertising on the Display Network. What's the best way to help people find her? Advertise on the Search Network as well as the Display Network Add a map showing her location to her ads Prominently feature her street address in bold text Add a location extension to her ad Ads are likely to be most contextually relevant to the sites on which they appear when using: Topic targeting Affinity audiences Remarketing In–market audiences Your client Christina wants to drive traffic to her site. She has return–on–investment goals and is already using Google Ads conversion tracking. Which bidding strategy would you recommend? Cost–per–view (CPV) Cost–per–day (CPD) Target return on ad spend (ROAS) Viewable cost–per–thousand impressions (vCPM) How long should advertisers wait after creating a new Display campaign before analyzing its performance? 1-2 weeks 2–3 days 1 month 1 year You're seeking an ad format to support influencing consideration for your brand. You'd also like the ad to automatically adjusts its size, appearance, and format to fit available ad spaces and better fit content users came to see. Which ad format suits these needs? Responsive ads Standard image ads Lightbox ads TrueView ads Hich best practice is advisable when optimizing ad groups within a placement–targeted display campaign? Move automatic and managed placements into separate ad groups Create a separate ad group for each placement For each ad group, target groups of placements with similar themes Target a broad collection of placements with a single ad group A running shoe company wants to reach "avid marathon runners" instead of just "sports fans". Which targeting method should this advertiser use? Custom affinity audiences Affinity audiences Demographic targeting Managed Placements Which ad format is recommended for driving action? Lightbox ads Responsive ads Image ads TrueView ads An advertiser would benefit from using affinity audience targeting if they want to reach people: with a very specific interest, for example, avid marathon runners regardless of their particular interests with a particular broad interest, for example, sports fans who've already visited their website If one of your display ad groups isn't serving due to incorrect target and bid settings, what should you do? Set the targeting for the campaign to "Target all" and resubmit the ad Set the targeting for the ad group to "Target all" Set all targeting for the ad group to "Observations" and at least one targeting method to "Targeting" Set the targeting for the ad group to "Broad Reach" Targeting by topic is a good strategy if your client wants to: actively manage his budget because he has strict cost–per–acquisition goals drive sales on his website reach a specific audience control where his ads appear on the Display Network When should you use automated bidding? If you have had 10-50 conversions over 15 days in a single campaign If you have had 50-100 conversions over 30 days in a single campaign If you have had 5-10 conversions over 30 days in a single campaign If you have had 50-100 conversions over 15 days in a single campaign When planning a campaign, the first thing an advertiser thinks about should be: the advertiser's goals the advertiser's daily budget the tools available to build a display ad the tools available to optimize the campaign John launched a new line of men's shoes on his fashion website, and he wants to build awareness about the launch. Which targeting option should he use? Gmail ads Similar audiences Demographic targeting In-market audiences Your client Ali has a car dealership. She wants to reach people who are actively researching electric cars and ready to buy one. Which type of targeting would you recommend? Demographic targeting In–market audiences A broad affinity audience Dynamic remarketing Managed placements allow advertisers to: exclude a specific ad unit on a network page where there are multiple ad units bid differently for specific placements on the Display Network target relevant placements across the entire Display Network based on their keyword lists give Google the ability to select placements for them and set industry–appropriate bids An advertiser purchasing display advertising through other ad networks can still benefit from using Google Ads display ads because: she can infinitely loop animated image ads the ad can appear multiple times on a page to reinforce the advertiser's message the ad will show on all ad networks and will reinforce the advertiser's message she can fill in the gaps of niche and mass–marketed sites using Google Ads targeting options Your client wants to reach customers who are browsing content relevant to the company's keywords and highly likely to buy their products. You recommend using the Search Network with Display opt-in because the Display option: uses keywords to target web pages with relevant content and uses predictive models to determine which pages are most likely to result in conversions uses dynamic placement to target web pages and applies predictive conversion models to target ads optimizes affinity targeting to place ads on all relevant web pages optimizes keywords and applies affinity targeting conversion models to target ads Remarketing is targeting ads to people who've already visited: your website after they've searched on Google competitors' websites multiple times your website as they browse websites and use apps on the Display Network multiple websites on the Display Network If you're using remarketing to reach people who've used your mobile app, they see your ads: while browsing and using Google Maps when they enter search terms for products like yours on a mobile device while using other mobile apps on the same mobile or tablet device each time they re–use your mobile app Frequency capping limits the number of times: your ads appear during the designated days and hours that you set your ads appear to the same person on the Display Network your ads appear to the same person on the Search Network your ads appear to people with the same IP address If a display ad appears "above the fold," this means that it: will appear at the top of each page of the website takes up more than 20% of the webpage can be viewed in the upper portion of the page without scrolling will appear anywhere on the front page of the website In–market audience targeting consists of people: who are in your overall target demographic group who are interacting with contextually relevant content who are currently researching options and actively considering buying a product or service like yours whom you've reached through remarketing When reviewing her display campaign, Gina sees that her clickthrough rate is higher on weekdays from 10 a.m. to 1 p.m. Which feature could help her be more efficient with her advertising during this time? Frequency capping P Exclusion Ad rotation Bid adjustments You are interested in understanding how clicks lead to a sale on your site. What do you call a click that leads to a sale on your site? Cost-per-click Impression Conversion Clickthrough rate On the Display Network, enhanced cost–per–click (ECPC) automatically: adjusts your manual bid up or down based on each click's likelihood to result in a conversion sets bids to help you get as many conversions as possible sets bids to maximize your conversion value while trying to reach an average return on ad spend sets bids to help you get the most clicks within your target spend amount Which targeting option allows you to re-engage with people who visited your site by serving them ads containing the products they viewed on their visit? In-market audiences Dynamic remarketing Similar audiences Topic targeting What targeting options are available on the Display Network? (Choose 2) Remarketing lists for search ads (RLSA) Demographic targeting Affinity audiences Connections targeting James has a campaign for an online training course and wants to understand how his campaigns are driving course sales and lesson sign-ups. What information can he learn from conversion tracking? (Choose 2) How many liked the ad How many people sign up for lessons after seeing the ad Which age group and gender is more likely to sign up for a course after seeing the ad How many people saw the ad

For more infomation >> Google Ads Display Advertising Certification Assessment Answers 2018✅Live Exam Pass✅100% correct✅ - Duration: 31:31.

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Managing Risks as a Site Reliability Engineer (SRE) - Duration: 4:50.

For more infomation >> Managing Risks as a Site Reliability Engineer (SRE) - Duration: 4:50.

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White House to look into Google's news service over "rigged" searches: Trump - Duration: 0:42.

U.S. President Donald Trump is taking aim at Google,... saying the company's news service

is "rigged" against him.

President Trump says the existing system is biased in favor of stories from leftwing news

outlets,... adding that 96-percent of Google News results for "Trump" were from leftwing

outlets, which he described as "very dangerous."

Google denies Trump's claims,... saying its search results are free from political bias.

However, President Trump's economic adviser Larry Kudlow told reporters that the White

House was "taking a look" at Google.

He added they would do "some investigation and some analysis", without providing further

details.

For more infomation >> White House to look into Google's news service over "rigged" searches: Trump - Duration: 0:42.

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Trump vs. Google - Duration: 8:10.

For more infomation >> Trump vs. Google - Duration: 8:10.

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From 'Fake News' To Fake Internet: President Donald Trump's Google Tantrum | Deadline | MSNBC - Duration: 5:56.

For more infomation >> From 'Fake News' To Fake Internet: President Donald Trump's Google Tantrum | Deadline | MSNBC - Duration: 5:56.

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President Donald Trumps Latest Battles Are With Google And Canada | The 11th Hour | MSNBC - Duration: 7:18.

For more infomation >> President Donald Trumps Latest Battles Are With Google And Canada | The 11th Hour | MSNBC - Duration: 7:18.

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Trump: Blames Google Negative Press Coverage. What Else Can We Blame Google For? | MTP Daily | MSNBC - Duration: 2:16.

For more infomation >> Trump: Blames Google Negative Press Coverage. What Else Can We Blame Google For? | MTP Daily | MSNBC - Duration: 2:16.

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President Donald Trump Claims Google 'Rigged' Search Results Against Him | Velshi & Ruhle | MSNBC - Duration: 4:28.

For more infomation >> President Donald Trump Claims Google 'Rigged' Search Results Against Him | Velshi & Ruhle | MSNBC - Duration: 4:28.

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PERSONALIZA TU SMARTPHONE COMO UN GOOGLE PIXEL - EXTRA NEWS - Duration: 4:57.

For more infomation >> PERSONALIZA TU SMARTPHONE COMO UN GOOGLE PIXEL - EXTRA NEWS - Duration: 4:57.

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GOOGLE'DA KENDİMİ ARATTIM!! | GAMEX 2018 - Duration: 8:35.

For more infomation >> GOOGLE'DA KENDİMİ ARATTIM!! | GAMEX 2018 - Duration: 8:35.

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Google For India 2018 Highlights | Google Offers For India | Google Latest Updates 2018 - Duration: 4:40.

Google For India 2018 Highlights

Google Offers For India

Google Latest Updates 2018