Welcome to The Bam Creative Show, episode 5, with your hosts, Rich, Jess and Josh.
and today we were thinking we'd talk about Instagram for your business. Jess do you wanna
start off with maybe some tips on how people can get started and get some good
returns out of that platform? I'd love to, thanks for asking.
OK. So, even though we talked about Facebook and Instagram in episode 2
we thought we'd delve a little bit more into Instagram because we have been getting a
lot of feedback and questions from even our own clients in regards to expanding
their brand into Instagram, spreading that message as well. So one of the
things I am loving about Instagram at the moment is the video and I know that
a lot of people you look at Instagram as uh, very heavy into photography but video
actually gets a lot more engagement than photos and quotes for example and videos
really easy to do you can just do it on your phone and people will connect with
it so why but the reach is awesome and that is that like, I was just diving
right in there but video, is like, if you're sitting there wondering like
"Instagram, I don't really know much about it, where do I start?"
I'm telling you, video is like, is amazing but I mean I know it went right in there
but yeah going down to the video pretty much yeah how do you use stories helping
us effectively use that oh well I love stories and it's really interesting
because I'm actually using it for one of my clients as well and she really loved
using stories to actually tell her daily story so she's a strength and
conditioning coach and she will post she actually post about 12 stories a day but
it's basically a mix of her clients for example who are doing a workout for
doing meal prep and then just generally like her days
walk she's going to the beach so it's really like a TV station so she's really
talking about the things that motivate heard stories of her clients and it's
really awesome way to story tell and be consistently present
so get your audience as well that's how I really love instagrams dreams but I
find it really interesting as a lot of people just think that it's like a
snapchat result which it is we don't mix I feel
but um yeah what like I'm wondering how you guys would if you guys had a client
you cannot do it like how do i integrate Instagram stories even into my into my
campaign I mean like Steve would you ever did it asking the questions but
would you ever recommend Instagram stories to a client I'm told personal
brand away yeah yeah yeah but it's interesting because I think the personal
brands depend on how consistent they are what's their own brand like whether
they're get just the brand for two hours a day and the radio like like spin
selling dance calling maybe we want to do that but it depends on a target
audience is long several oh I find there's a lot there's a lot of mileage
to be able to build up your own unique story irrespective whether it's 100%
consistent with the products or service that you sell as a brand but I find that
you can still get quite a lot of mileage just purely based off the fact that's
you being very authentic about what you go through in your day so you know if it
is if it was hypothetically say a screen coach or a group fitness coach and then
maybe they positioning was running say group fitness sessions and local parks
and we'll just take per for instance then positive a might not be group
sessions and in the exercises etcetera part of them might be just dealing with
the daily stresses on adding like three kids under four or so going down but
that's very consistent with the D'Amato because
ideally targeting statin mums and so you're still on brand and just and it is
very personal but yeah I think it's fascinating it'll come down to the the
company women because some companies might want to do it I'm going to be like
a creative like Al's eventually doing something like that so on a image and
video with us in currently doing video at the moment but yet did nothing to say
that we couldn't insert additional footage related to Gloria and imagery
related to what we go through a novela return mean things so don't find the
ketchup in the morning yeah you know some of the other stuff that we do paint
almond toe turn that was an American Psycho show yeah it's really interesting
that I'm with Instagram storage is always a really awesome way to stay
constant but not to overload your own normal followers with your feet which
can be kind of annoying because I think I remember reading something like 15
commands and is your fulfillment for you but you're doing instrument stories
you're not constantly coming up in their fee they actually have to choose to
engage with your that's interesting because if this is your client place 12
times a day wondering if there was an optimum in frequency for Instagram um
I'll give you interest or either because well maybe let's start with the feed I
mean um we succeed it's weird because it kinda depends on the new target
audiences also like some particular client unlike two times a day once
minimum but two times a day max kind of depends like you could go to
three times a day but I wouldn't do that every day so he wanted to do three
hundred and you know to make sure that they're about different things because
you know Instagram now has the slider options maybe you're taking multiple
photos or video on one event it's better just to keep it into that one proof so
that you can scan through that and see if they're all separate and you feel
that you're bringing value then yes go for three but arm to stay constant of
one day and with stories I think 12 success is I have told her she could
scale back if she wants because it was all about just trying to figure out you
know what the happy medium in and I think it's time-consuming for her to
constantly always lucky she's coaching or something she can't constantly be
doing Instagram stories but she news but I find look six to one pen story seems
to me it was engaging enough you know people will scan through um yes you look
like you gonna know right agree let school officially received a few
questions as well related it so we're going to tie them into the show um first
question I'm going to you Josh don't mind how exactly would you go about
measuring ROI or something like Instagram is that even possible
oh we've talked to us in the previous episodes I so I think just you're
talking about Instagram and again like your ROI is just going to come back to
use digital goals so what your goals were at the time whether it was because
you can evolve to just increase engagement and then if you increase
engagement on Instagram they make you our ROI you're not only one so yes I
don't think it's just go spectres fixed-line clear digital growth and then
after that and you can really work out what are you going to be able to make
this for your Instagram so whether it's engagement and increase in followers
maybe an increase in being so direct messages that you're receiving as a
result of making sure that you've got vehicle selection and in some of your
content a whole view content but yeah it could be any number of things sometimes
it's just about swiping in the team and through to a sticker landing page or you
know the latest video video episode for instance that if we could something like
that in the ants running a small video and they would leave them on to the full
video of the safe or competition say it's Muslims I'm sure you go right
through them yeah I'm just running so if I'm trying to settle social media my
marketing manager light bulbs for example I'm like imagine I'm trying to
sell and say looks guys like we're going to get on social media it's a really
brand awareness tool and my boss turns around does to me like can we make money
from it can we you know still on social media is it going to be worth the time
and the money that we're going to be spending we actually make those sales
because I've found that in place my personal experience that social media
can be kind of difficult to settle crisis center timeless so how like how
would I go about explaining the importance of getting on social media
for your brand can I just point out that was going to be my question to you just
so well duh internetworking joking Khloe little ones
that one pop pop one pop here okay of all the parts that you to press rate has
a helmet it's a rely on those how would you still the power it doesn't just that
being square but social media dollar if you were internal exactly so Instagram
Instagram cotton so I want so yeah so what I've done previously is that we'd
be able to go up so Instagram could be considered the warp of the run through
here Thursday running a Facebook campaign which might be the call when
answering social media because Facebook advertising tends to be a lot easier and
I believe that only because it's a larger pool of people that are going to
be seeing the content so car I've done it previously is that we've run Facebook
contest or we've run a Facebook advertising campaign and then we've been
able to ascertain what the cost per lead ones as a result of that and then
measure the response of those people that were coming through as a lead to be
able to say well is there a higher code and by and large they were either warm
or Hawk meat that came through versus some other channels for the quantity
seller and those other channels and 30 which is patrols include displaying
advertising but yeah being a belief from one social media channel there's a lot
easier and just trying to go straight for the kill and they and again it's if
it's the marketing manager the same look I know that this is going to work for
our brand and it might depend on the company and so it might be saying that's
a search or a travel company or you know sending some type of other products
lifestyle products then yeah there might be a little bit more likelihood of being
able to get that across the table but I would say starting from there and then
moving on to the other thing is really going to help a lot
I probably leave it at that yeah yeah I just say look if you can break down the
barriers of you know allowing people to see the people within your business our
instagrams a great place to do that so just sell the fact that if people have a
greater connection to your business they they're more likely to eventually it
would lead to a sale those yeah can we have to be a direct response Billy XO
here so I'm just I've spoke about this I think in previous episodes but if you
can engage another platform to tell your story and connect with your target
audience for example then I don't think there's anything wrong with everything
your reach on another platform because you know when it comes to the
possibility that your type of audience is going to you know they're ready to
make a purchase you know at least you would be in that consideration set
because your content and your peers in you know whatever is that whatever
platform they're engaging with throughout the day and like one person
zero like I mean it really depends on how much you would want to spend in on
that platform to do it at our spot yes when it really comes down to it you know
you could get 10 more visits to your website from Instagram right like in
comparison to the zero if you didn't even use Instagram sort of that plant
like look I just go for it and do how it works and if it you know I think it's
really about actually giving the time to just yet give it a chance
because you're never actually going to know unless you're actually going to
take the time to do to what I can see what you can get out of it yeah we did
yeah so anyway I was just wondering as well in terms of Instagram I have
connect like other business I'm sole trader startup whatever it is I'm
starting out your thoughts on creating content or curating content alright so
the easy question and he really prepared for deploying so oh let em go first oh
thank god what are your personal thoughts about creating Instagram feeds
with original content yep or curated content oh yeah all right that did okay
cool monkeybone so what are your reasons for going so you just like my family
also know you need I need a result so if you digits reposting or just you know if
eyes of all social media if you're just spouting out what other people have said
then that's just going to make it look like you're not providing any original
inside please but there is value as well to be sharing other content so I do
believe doing society actually healthy I just want everyone to know about your
curating content on Instagram need to be really careful and actually ask for
committee the original post are actually DMM and ask if it's ok you should read
for exact content Instagram can be a little bit sensitive is like such a
middle right word arm simple news about that and yeah it's this important to at
least our submission I just take it on the green
and don't just credit Pinterest interested well okay specific crow
Instagram no no but yet so if you are posting in
combination both the original and material content you need to work out a
balance between the two so you know if you're a constantly posting curated
content but you know are you providing any value to your audience or you could
just get that information on all those posts elsewhere and so basically the
whole point of curated content is to complement your own and to really
continue that communication with your message spreading that your brand
message as well and if it doesn't do that you're just sharing things that you
you know found an interest and it doesn't really contribute to your brand
and I don't really think it's worth it so it's just really about asking whether
bacterial content is going to add to your strategy I suppose that that's what
I'm really careful about when I'm closing on Instagram strategy for my
clients and you know there's a lot of times they struggle to create content
which is actually another question that we we have some of our clients do
struggle to create content so you know how can I go about it and also really
you know where do they get this content from and yeah I find that content to be
a really nice way to fill up the calendar so where is that for you you
know if you want to employ your friend Raja message and then over time you know
you just scale back on the curated content but it's really about doing and
research finding your target audience seeing what they would connect with and
then trying to find relevant sources that they'd be really interested in and
implementing that into your strategy really if they hit a good point they
actually if you are trying pool that you do want to say top of mind why we said
so it will just keep remembering your brand yeah you know
curated content to complain to fill in the gaps in the calendar and the most
important thing is that you don't let that lapse that you just keep at it it's
very the other ones is it's it fall into the trap of thing cumberly find the time
you know you know to worry about social media so you
better do it get the baby min yeah Jim any more to say I met Josh I say - okay
Karen - their world yes so like we did photos yeah but we didn't know for a
given business whether it's a sole trader that's upon a sole trader that's
obsession designer for interior decorator or a painter like we don't we
don't really notice split and the other way you can do that is by teasing
yourself actually yeah just getting in and doing it but then and then also
making sure that you note how how people engage in the content or if they engaged
in the content the many other curated stuff like things as good to supplement
and then it will only work so it will end up the indeterminate foods all the
supper juices in so you don't focus on the Italian market so make sure that the
message is going to bring value to them ultimately because because there is
something to be said for putting up security content where make you see
maybe speak and consumer somewhere else and one of your tactics might be to post
it intentionally on your own page provides you permission etc because you
want to hold the attention with your brand versus losing it to another one so
yeah there's a budget I guess smaller things that I probably just point out
another little tip battery for you I'm if I'm going out Frank anyway but but
also if you're curating content it really it's a really awesome thing to
actually make sure that it catches your eye as well because the reality is a lot
of people are just scanning through the Instagram feeds I mentioned before as
well and they're consuming stuff so fast it's unbelievable and if your post can
actually catch their eye in a second I mean that's that's awesome because what
you're really trying to do is get people's attention and if you can do
that with security content as well that yeah it's just going to add to your
strategy it can be pretty good for like I don't
when I say if you look actually I you know what will catch your
eyes you're looking for Instagram feed and so things like saturated blocks of
color for some reason do really well is it like some of the saturated colors
blues do really well I don't know why but really vibrant flurries with guides
revolution for example that goes really well and I mean this is just example
coffee also does really well but obviously I'm not talking about one
particular industry but these are kind of things that people are attracted to
and that's going to their face and that can catch their eye yeah everybody's
been doing it for a while to Like Beckham credit advertising you have the
red marching ants coupon kind of borders around the the print pieces and then for
a time on Facebook they were doing the same thing either marching ants or solid
line borders because they knew that it would catch the person's attention
whenever you're going through a theme so there's always going to be little things
that you can fit them mmm so Instagram we do borders are doing oh look my my
fans ran out a little together the most interesting period I don't Instagram
videos like do everyone do it okay attaching some of them on video is right
because I mean we're talking about psychology here so we have colors
they're talking about just sort of natural triggers you know from women
our ancestors coming in with forests or less little zinnia so movement marching
ants but being solution watch apples they you're naturally going to be
attracted to it for a second and then you're just going to make surely a
message it's wrong I was acting sorry Maxum boy around yes that's right what
about you judge I do you want me to think it I want to
go I was like we can oh no but there was no the only thing
that I did and that is like I sort of in hand well I figured that exercises
you're playing that aside this trying everything under the Sun could be
turning a real autism and they could be trying you know scantily clad women when
they talking it down forex trading through another looks like
again maybe one who did show my boys there is always like
they've seen inch of people that are going to use a platform and try and
misuse or review them as well so yeah it comes with the territory when you get a
new platform you get some cowboys up there they'll try to take advantage of
it sometimes they can't be yeah it changes them I think the most effective
Instagram campaign ad campaigns very would be it doesn't look like an ad I
don't know a lot of people are a bit iffy about this particular one but if
people don't feel like they're being advertised to and therefore disruptive
in Mayor Daley's fast scrolling multiple times those fast on Instagram if they
actually consume the content and they feel like they got value out of it
then they realize it's an ad I feel like that's all we're a little bit more of an
effective way to advertise on Instagram for the better way to do that you know
as simple as not putting text on your Instagram and because I think a lot of
people will automatically see that as an app I don't mean inspirational quotes
inspirational quotes are cool but I mean if it's a picture of a scantily clad
females and then it has like excellent I mean I think that it tends people
struggling because it's not native to the to the platform with the female
please like yeah or like the illustrated add another Illustrated animated art
like you don't really stop don't you want to see you actually take together
designer is right and you can you can use what you said before you can
actually go back through your organic content see what's working well and use
that to inform decisions making your inevitable look now so I think there's a
couple really good content that's in the other content one that we sometimes hear
as well as a discussion about how people overwhelmed when creating company and
they don't know how to do it so what are your thoughts so say you've got there
that marketing manager understand the importance of creating content for
their friend but very constantly overwhelmed because only do they do this
portion of digital marketing but they also manage for other or for oversea for
other channels of digitalising enough to mention maybe three to four others that
are offline marketing maybe they doubled as a sales role as well or a branding or
an immense role so they're really swamped what are your suggestions for
managing the creation and in distribution of content I think you have
to understand how you work I met up in Philly but if you're somebody who you
get overwhelmed really quickly by trying to do all these things
it might be worth understanding that you know you have to actually set time aside
and because the other thing as well is Instagram is very much like you in the
moment you can't really cute things but in doing that I would actually set time
aside to actually create content and cure and it alert and you don't have to
do like a month content all in one go but I feel like like for me personally
I'm very much someone who I'm in the zone and I don't want to be interrupted
so I might not eat sleep or do anything else until I've created my content right
and that's that's just how I work in and that's fine but if you're yeah if you
find that you are lacking motivation to create content and you kind of are bit
overwhelmed because you're not just doing your content but everyone else's I
think you have to give yourself a break too because you know creating content
can be it takes quite a bit out of you especially if you're you know taking the
time to actually create content rather than documentary sampling you have like
a form photo shoot for example you have more people yellow makeup just for
example and so it can take a little time so I would say it actually
a schedule for yourself to create that content and we also have to keep
reaffirming your goals to create content also I find like we're human right so we
need those little goals to set ourselves to keep ourselves moving forward and so
if you can say okay you know this week I need to create content and why you know
what's happening in my industry and maybe there's something really
interesting you can be that could be the drive for your content you know or yeah
it's really that continuously reaffirming your business goals
continuously reaffirming who it is that you're actually talking to you can help
to keep pushing me forward mm-hmm I guess okay yes like one of my
clients she threat overwhelmed with creating content and she's only dealing
with just her particular business and finds it very difficult to do it and I
think it's because she just loses slack very quickly about why she's actually
creating content so I think if you know and I said her as well but and it's a
bit silly but even just setting a little reminders before in like 15 you know
recently reaffirmed like read over business of plan for this week or
something like that is to keep can be overwhelmed and yes is it like that's
what I suggested for her to do so I'm officially building up that habit yeah I
wouldn't say I mean also don't forget it's great to have a schedule like so
approach to have an overview even if you do have to manually poke into M is good
to get it all out like in one lump sum if you can do it that's out of the way
just like don't fall behind that if you can delegate you know then just be clear
that whoever might be doing it what you said is very clear on you totally
assemble and then maybe they can send you their
fan of content for approval but in the incidence of losing motivation check
back to the insights like at the end of every month do it make your own report
like you might be accountable someone anyway you might be doing this but see
what works for you and I learn from that as well and make sure that you know you
keep that in mind and Jen white Joss Joss said text test time the date has
days you know tests different sorts of content to sorts of messaging and as you
start getting you know noticeable increases in engagement you know that's
the subsections but you need the motivation to keep going game I like to
call it yeah doing doing summer some games really good I think you guys
notice yeah looks really good covering off the fact that you need to remind
Linda what the main thing is when doing a Content he's also reviewing a month if
it is the students page and month after month you're like dude who that's been
working for me I want to create content miss weighing in like ultimately if
you're not going to do it and know about over then bring your business goals or
remembering help like that the end result is my video of what you did in
the successes at the end of that there's none of that seems to be working
then maybe you need to pivot on the processes you're going through to create
the content maybe you do need to move to document content and like I mean with
ourselves or the speaker content videos podcasts that will be written content
and then we'll be repurposing some of them and putting them on other
properties so their process although at an early stage for this podcast because
you know it's still being implemented as it's also a lot easier and some of the
other proteases that that people might do which is so like just at a given illa
blog content to go up every week but with no distribution and you might be
just sitting there for how many hours in jail 3 is 6 hours coming in on what
content with all while realizing say nine nine nine iti I really hate writing
like I'm like right but yeah I love talking to people yeah it will love
talking about content about the topic that my business deals with or I I may
not necessarily love being from the camera but I'm very comfortable Yammer
and I tend to be really relaxed in it in that way so it's all about finding the
modes that you work best at yeah where you can communicate with the audience to
a high degree and and then after then it's just yeah like tweaking the process
and you get something that really works be long term and then that's probably
going to help you to go a little further than you would it be doing a process s
they're confident so yeah yeah so that's a little tip for is if you're struggling
for content you can you can reset the commit which is what he just says pretty
much like the Instagram it's very unlikely that you know people have been
received from the very beginning of empathy that you can always look back
and say if you have photo shoot or you took like 20 photos or more isn't that
you've created one you could have a look at that and post and I wanted that and
weave it back to say whatever the forecast or whatever it is that you're
pushing isn't that that's why k2 isn't as you know your strumming in just a in
the mix as well I'm not really helpful to time for any more questions are we
going to funk I okay could we have that one question about the budget oh yeah we
can mix it up can I have a quick let's just little stuff okay wait okay
research the question is I have $500 just 500 class creatures how do I spend
it if I can go to Gucci so I'm gonna assume that we're talking
about whatever spending it with something to return em on generally if
you don't see a lot of fun under doubles you want to say this back come back a
year so so it's like I had the choice between doing an organic Instagram
strategy or just advertising on and I have $500 when would you tell them
to spend my money probably just think no you just asking specifically to it it's
a good yeah all you mean only tourists there okay all right and we're going to
campaign you spend 500 over with hair and makeup all right if I had $500 and
yeah I mean it could be so I don't know it Shrestha my money on organic strategy
or okay Instagram baseball whatever you want to say Justin on organics I've been
on advertising like or which platforms I engage with her father I was helping you
help me on Paul I would be leading from this place
yeah I would be learning to which place but with an Instagram component only one
nice well well because when I would think Joe I already mentioned this visit
so that you you get clearer reporting on your returns it easier to see like I
wanted establish your goals and you've established how you're going to say like
whatever the message is you can set up your targeting you can get links through
wherever you can get messages you can get whatever you know the end goal is
yeah and you can say well I spent that amount and I got this much for it as
well you can do that with Instagram as well but it's simply not as large an
audience so I would say Facebook Twitter Instagram components these are getting
them um but you're not spending as much within Instagram and him on Facebook but
it's very good in terms of measurability so you'll you know if you set it up
right you will know what you got forward it's not enough money probably to invest
in Edwards how many depends on you spend on anyone but that's what I'm thinking
unless unless you have your own email database that sort of thing in which
case you don't I want to enjoy that where I thought $500 how do I spend it
cool so ignoring the fact that I should probably know what industry you're in
okay when you're marketers like all listen ignoring more or less
wearing everything right all that then I would still say don't have
I know knowing all of that I would say definitely and is there anything that
that is because if you're like saying we're in this really odd scenario I say
he reminds me man just say you're in a company where they probably look down at
the the marathon's it's not digital marketing and dissing social media
marketing then that $500 is not going to do you a lot of good because if you
spent no matter where you've been there unless you meet whatever the goals are
so it might be an increase in phone call or an increase and an engagement at
cetera then there's going to be a ton of pressure like it's not only going to be
pressure on yourself to figure out what the campaign has to be to be successful
but it's also going to be an additional pressure because your boss is going to
be over your shoulder breathing down your neck saying with what he's doing is
it I would actually roll up my sleeves and then not spend the 500 and then just
really mark that every social media like channel in my own time I find out I
don't see to have a really good understanding of okay organically if I
want to create content what do I have to do and I just put time in outside of say
my workout to figure that one out I do that for Instagram but also go through
the ad platforms start reading up and what other people are doing on following
other people to see what they're doing and then when I'm confident in that
regard then I might then I might look to do say a low entry pre post engagement
process on whether something where you're you're buying two clicks in like
two cents or Irvine's of them commented to tencel point zero to the point zero
two but like it's phenomenally low because I mean I would just do small
tests to be able to saying this is my hypothesis so for a week I'm going to
write a campaign I want to look at that see how successful it is it keels over
that's fine I'll kill it another campaign I just keep on doing
that to help help myself master the channel but your honor you're in a
really hard bone I'm not too sure what else can be done with five in a box so
yeah even if you have nine hundred bucks look I mean because I've worked with
people very little anyway and it kind of
actually it stops them from posting or sharing their brand on any platform even
if it's Instagram you know service kind of believes that and you need money and
you need to advertise and know you're running advertising and so I think you
know if you really have very little cash lien and what you were saying as well is
just yet the organic organic strategy so at least like you're saying you can
learn see how people interacting with your post and then create you know that
could be the basis for your campaign look even just organic posting
eventually may Ranchi up so much that you might eventually have the cash flow
to do spend money on advertising what it's all about starting and you know
ever going to know that unless you actually get started really so yeah good
yeah okay the Vikings are good I kind of like I
haven't changed my other yeah I'm a completely dentists but if I so if the
scenario looks have got them excited about I need to be able to drive
awareness of our brand or get engaged on or even get phone calls then I would
actually be looking some based on my own experience I'd be looking at doing
sometimes a wreck response campaign where I create some type of content so
we've talked about how we've done the market update yeah but I would be
looking to come up with some type of content that I know my life is going to
really find value in whether it's a guide or you know how to or information
to protect them reduce risk or or anything like that and then I would I
I guess after taking that out to a few few people in their mind said long I was
being looked to boost the reach of that on social media and so it might depend
on the market right so it was a professional services type document then
I might looked at boosted on link them and promote that way it was if I could
be able to target on social media and then on Facebook them do that as well
but yeah I think doing something where there's a specific process that I want
people to go through to the point where they either disqualify himself from
engaging with my brain contacting me or they qualify themselves
or myself to the point where they either provide their phone number or email
address then I think something like that may have legs but again it just come
down to it comes down to a multitude of things like what industry are you and
are you in cosmetics is plastic surgery or the selling product so yeah I think
something like that could work really well for you and then also the best
thing about that is I teach about Instagram and looking at organic content
so you've probably taken status bit further and then put out great content
promote on Instagram and then even really very proactive on Instagram it's
up my creating people like I would argue LinkedIn is a great place for me to
build up a list of people as well and that's free plan
I get search marketing managers buried sorry marketing managers and group and
then I can get a list of all the marketing communications managers and
presence which I haven't done you know and then after that if I wanted to I'd
be content into them and say look here's a set of content that we've put together
I think it feel dirty to you yeah we'd love to send it out either physically
you will come out of me look here like that kind of stuff doesn't cost one it
costs a lot of personal time so I'm sweaty putting Internet to trade off if
you don't have more money then you put a lot of time into that just rolling into
space and getting dirty but the beauty of doing something like that is if you
do it right it does not build up a huge amount of confidence in you being out of
build your own marketing campaign you're in marketing funnel and and then you can
go from you can start introducing other media later on and maybe cleaning 100
bucks in something a lot that's and the other thing but I think the biggest
thing is just to get confidence in your own ability to deliver and then once you
go from a position of strength you can try something new and you already know
uncle if that doesn't play out they're not got something else to fall back on
so it's a conservative approach but I think that it would be one where if
somebody in a position where they've got a boss behind them saying look I don't
think this is going to work but this is your five hundred bucks
have at it then this is just the way of you protecting
I guess positioning yourself in a way you we can still in
oh all right good awesome thanks guys for watching and listening and watching
listening else a second and you've got any questions for us you can email us
which is poke up at bands or condo or you can also tweet us at been creative
and let us know your feedback and if you have any comments on like our outfits or
any questions particularly outfit but yes thanks much for watching guys this
is awesome see ya
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