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yes it's fresh morning here and something that I'm paying very much
attention to right now as we move forward
you know I said kind of things like that I'll bring it to you
it's called influences marketing strategy everyone has been talking about
it to be honest with you for probably a few years now but influence our audience
has been a very caress it is a very important part of you know the marketing
industry marketing in general for business owners for artists for coaches
and things like that so influence is a big part of the formula you know the the
formula to create another six-figure business I do have a very distance
formula that I use here when I create a new business and you can see here that
influences is a part of it okay however you know part of our influences your
audience you know like people see or people will look at the numbers of views
on your page and that becomes social proof becomes or you know if you've so
many people are watching maybe I should watch too you know that kind of effect
on your audience right so a big part of influence is the size of your audience
so I always look at this business not just this business I was look at
entrepreneurship generally in terms of influence and audience size of both okay
and everything else like the product people process attraction marketing
create capture convert trust equity in the market place your brand equity all
of that can be can be traced little lead back to influence and and an audience
okay so now I'll be the reason why I brought you this is because there was a
just an example here I'm going to go to my Instagram page okay now if you're not
follow me on Instagram to follow me you can see a little bit more my personal
life there you know I don't I try not to be too serious um
Instagram page I have 22,000 followers okay and let's see here I have this
picture here okay I have this picture here and so this is the music that I
just paid attention to this morning by a guy called Maya Kuhn the name of the
song is mama Nigerian songs but the hit single right now and is playing
somewhere around within the top ten so I wanted to give this example as you know
just to show you what's possible when you really start paying attention to the
reverse engineering marketing to your favor to put more money in your bank
account okay so if I want to open this guy's pages okay I'm literally going to
open them so you can see what I'm talking about clearly well yes influence
audience the size of audience matters analytics matters details matter
okay now I've been addicted to details it can be a negative just as much as a
positive right so let's go here so this is this guy right here I am my reports
it's a verified account he has six hundred fifteen thousand
followers on Instagram right pretty decent right but then this morning
there's this other guy here who is an actor he's an upcoming rapper as well as
an actor in Nigeria in the African market and he has 125 thousand followers
right but this was the I don't even follow these people but I checked my
discover page from time to time and the discover page is experimenting suggest
suggested to you by Instagram you know based on the previous videos or or
images you have seen before Instagram continue to show up stuff in
your your discover page you know just in case you want to decide to follow so but
everything I'm interested in pretty much shows up in my discover page so I don't
follow I don't follow everybody that is
we consume the content that that if that makes any sense but anyway this guy has
only 125 thousand the main guy would did the song has much more followers but how
did that discover his new song was true the guy with the less follower okay and
I wanted to point something out for you there both in life and business
okay the lesson here is in both life and business okay you should never look at
people based on the size how little they are and you should never like gauge them
on that okay in terms of analytics yes you should
okay in terms of resources manage your resources yes if somebody has is these
two guys where to help me promote I will go with the 615,000 of course and going
with him but from 6-10 point six hundred fifteen thousand followers that's a
limit okay so if you get if he goes to six hundred twenty thousand follows
which is additional five thousand followers that's additional followers
this additional five thousand that it doesn't have yet this one twenty five
thousand here there will be people that follow this guy that follows him at the
same time but there will be people that follow him that are not necessarily
waking up to his music and it's hot yet okay
and this is the brilliant part about influencer marketing okay influencer
marketing right now especially on Instagram and Twitter on the social
media is on the price because even the corporate America is not paying
attention to you right if you go to Facebook copied America is all over
Facebook they're advertising on it in other words you're competing against the
price point for marketing on here bigger guys are marketing on here right so they
have a deeper pocket is you know the people the advertiser have deeper pocket
but if you master you want to be ahead of the curve there there are a couple of
things that defiles what I'm telling you right now and that's email marketing
search engine marketing and the reason for that is because it takes a little
bit work and consistency okay it takes some work and
suspense II and anyone is like when it comes to putting in work and consistency
it's an even playing field for everybody okay it's an even playing field for
everybody anyone with any type of budget even if
it's zero budget can get into a game of I can get into the game of such engine
marketing okay but now can gain the game of influence marketing too because the
corporate America are not paying attention to it yet but this case artist
has six hundred fifteen thousand people if he puts your product on blast here
people are going to go check it out okay and he could do that for their
influencers with that will charge you 250 dollars just to put you know they
have okay like for example this guy right here let me give you an example
millennium mentor right it's one of the guys and one of the masterminds of that
in it right millennia mentor I think media mentor I
think that's it okay not sure let me find him let's do on the school okay
this is him right here so he's on the same mastermind in with these two
audited and he has 2.5 million followers so the other day I checked his pricing
and I said how much is it to for him to put it to put a placement I think he
said I'm not sure for a day or something like that my but remember you've been
exposed to entrepreneurs with 2.5 he would do it for 250 dollars that's
pretty cheap okay that price point is going to go up eventually to a thousand
two thousand dollars but because it's in this infantry the idea of influencer
marketing is literally in a factory if you master that game you can dominate
okay now the thing with search engine search engine is an evergreen place
where you can always come in and dominate because again its content and
consistent content and if you're good at what you're saying you know the topic
people will follow you and you can become an influencer as well it's only a
matter of time and amount of putting into work so this are this
channel I just really became consistent mostly in the past three months but it's
been live my channel has been life my youtube channel is in life for like a
year right and it has let's see how many subscribers here 375 subscribers are
saying here right so I just off of I don't know about maybe a little bit less
than 400 videos but what content to put in videos this video right now is going
to go into Channel right and somebody is going to see this video and say let me
go take a closer look at influencer marketing right so this is the part of
what I'm saying let me go back here for example so this guy let's go back here
right let's go back to I am my own right so he has 650 thousand followers but
this guy decided to put a funny video out about the music and literally what
he did was keep shining keep keep
so I don't know if you guys heard that hopefully you heard some of it but
bottom line here is that that's funny last part or lesson I like that so this
guy's just stupid funny guy in the nest and I went I went to my Apple music
downloaded the music and I've been jamming to it all morning okay
and now this lower follower guy is increasing by the way now what he did is
that he put this guy's song on blast I started blasting and I went on this
guy's page I noticed it's been promoting it somehow someway I had missed it and
actually followed mature music a little fairly you know so but the saga on top
hate is promoting it but you know one thing I noticed to 615,000 fall out this
guy did not mind helping him with the bigger followership promoted stuff and
that's an abundance mindset when you don't mind pushing stuff for other
people within your space again be mindful sometimes people just don't have
the resources to help you promote your stuff or they have their own thing going
on and you know it could be that but sometimes before just a know tight about
doing that okay and because they had the lack of abundance mindset okay they feel
like somebody's gonna steal people or followers away from them
so see what IO did higher or my own rather my own right what he did is that
he decided to repost this guy's video right he reposted the video because this
guy is promoting his music and he tagged him now what's gonna happen is that
somebody is gonna tap on this guy's and go follow him so just because it helps
somebody else he's getting help and that's influencer marketing that's his
best and right now like I said it's completely on the price it's kind like
an honor price talk that's when you pick it up in the beginning by the time they
become an apple stock it becomes a Google stock you're a freakin more time
Milania that's what this is about that's what marketing attention to marketing
and paying attention to where people's attentions are is very very important
and that's influencer marketing for you right there okay and what happened what
happened was that this morning when I was jamming to the song I went on my
little 20,000 followers right I'm not expecting
I'm not by the way I'm not expecting them to pick up man and help me I was
genuinely and during the song but I also give an example to my marketer followers
here and I said my new jam right here right here and but the more interesting
part is that this guy chose a culture and this movement
exposed me to it and now 20,000 more are exposed so in two thousand people which
is are my followers and now exposed - New Age marketing influencers marketing
are cheap and on the price now but that's not going to be forever okay and
besides the movement all of you beautiful so on you can go check it out
- but I thought you can get grabs on Mars simple marketing lessons from that
and because I did you know and unless digital marketing it's very much in this
infinite area you gotta pay attention alright so again um let me go back here
really quickly and just tell you what I'm off to what I'm up to is still
helping you build your audience and your influence organically and you want to go
to my free mastermind class all I talked to calm slash mastermind to learn of how
I've helped a lot of people over the years
do that to the tune of 250,000 dollars a month
four million dollars a year many people are taking this skill set and leveraging
them the simple formula I use this product people process and we break down
the process into it's got to be attraction marketing okay what I just
showed you with the influencer marketing is completely attraction marketing
nobody's chasing anybody nobody is becoming a needy or becoming a nuisance
to another person and then the process is broken down into create capture
converts we create value they like for example this video you're learning from
it and that automatically builds influence brand trust equity we use the
investor in do and teach if you feel like you don't know what you need to
create invest some time into learning something learning more about something
you're already passionate about learning to do it and teach it okay and we do
that capture some audience in other words have people ask you to subscribe
so right now please subscribe to this video if you want to get more videos
like this just click Subscribe below the video and in
you know you want to capture your attention you want to build a list and
then all of that stuff byproduct of all of that is by converting into sales
bringing money into your pocket and please never ever forget multiple
streams of income you should never ever depend on one streams of income and if
you never depend on one source of knowledge either okay so free traffic
free leads go to a lot of concise mastermind that's what I have for you
this fresh morning I have more content coming for the rest of the day and I
will see you on those toxins bye now
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