>> GREG SMITH: Hello everyone.
Today's a special day for me because I get to welcome
to our chat today someone who's actually made a big
difference in my life and in my business was one
of the first people we worked with in the very early
days getting Thinkific started.
Give me a lot of great advice and helped introduce some of our
earliest customers and clients.
And as someone that I've really admired and everything
that she does she really spans a broad spectrum in business
and personal success from serial entrepreneur TV personality,
she's creator of The confidence movement founder of She Profits.
She helps women turn ideas into income and faith
into action.
She's a Miss America finalist,
pro sports attorney,
competitor Previously on The Apprentice,
left a high powered law firm a little bit similar to me
to go and follow her passion and build some multimillion
dollar enterprises and so many other things
I don't have time to get into all of here today but we'll
dive into some of that today.
She also has a new book coming out which you can check out at
believebigger.com and you can learn more about
Marshawn Evans Daniels at Marshawn.com or check out
her book which we're going to be talking about today.
believebigger.com Marshawn welcome.
It's an absolute pleasure to be chatting with you today.
>> MARSHAWN EVANS DANIELS: Thank you so much.
I remember those early conversations that was about
three years ago.
It was right before I was getting on sabbatical
and we were using a different platform
and I heard about you all because I wanted
to provide something that will be awesome
for clients that would get them going quickly.
And I honestly I was shocked that when I replied
to the company I loved to learn more that day very
quickly got me routed to you and that you personally
reached out and so I consider you my
Canadian brother from another mother.
But we have just been so excited to be developing
and growing this partnership with you all
and my clients are very excited and happy and they love how
easy it is so I'm a fan and I appreciate
the kind words for sure.
>> GREG SMITH: Thanks I appreciate it.
It's yeah it's been a pleasure learning
from you and working with you.
And I know lots of our clients have worked
with you and been really excited about how you've helped them
and now you have so you have something
you have a bunch on the go.
There is believe bigger is the place to check
things out around the book.
Oh excellent.
There you go.
>> MARSHAWN EVANS DANIELS: Get out of my head
and into hard back.
I mean it can be rare for a woman to get off
hardback book so it's pretty cool.
It's pretty nice.
>> GREG SMITH: Excellent.
And I'm going to brag for you a little bit.
So so you don't have to as much but you're.
So the books already.
So it's out March 13th 2018 You can actually believe
bigger you can sign up to get it in advance
of that or get it on that release day.
And it's already number one in women in business category.
So let's talk a little bit about that.
What's the story behind like how did you how did
you get into putting this book together and who.
Well maybe start with actually even just
who should be looking at this.
>> MARSHAWN EVANS DANIELS: Well you know that's a good question.
I believe that it's I wrote it for the person
who stopped it was feeling like there's
more in their lives.
There's more for them to do it to be.
And you mentioned that you were practicing
as a lawyer.
So was I. And there's something about your degree
that can be somewhat misleading.
So I was sitting at the 22nd on the 22nd
floor of a high rise law firm.
I'm 25 years old.
I'm fresh out of Georgetown Law.
And I should be grateful I had 20 something
offers and I should be feeling fulfilled and satisfied.
I'm very well paid in my opinion.
Overpaid for a young kid who didn't really know
anything and epos same time.
I felt like this wasn't enough for me I wasn't in the right
place or in the right season and I realized
that I was not alone when I first got into coaching.
I was in probably in the industry for about
a year and a half and I had a lot of corporate
clients who work Office Depot Home Depot
on Delta Airlines and has dealt with Delta
being one of my clients maybe one of their
preferred vendors they would invite us to a lot
of their events.
So I attend an event with Delta Airlines and I meet
this woman who is the C suite level executive at Home Depot.
So C Suite if you're not clear about how
that works or just a couple of heartbeats away from the CEO.
So she's super super successful very prominent
someone I had actually always wanted to get face time with.
So we're sitting at this cocktail reception
and she's explaining to me that she's ready
to make a transition.
Now it's not that she was losing her job
they weren't firing her.
They weren't telling her she had to go.
She's at the top of her game.
She's overcome so many obstacles broken
barriers she's a leader nationally and globally.
But still she was feeling this tug with a sense
of discontent.
And so I looked around and I saw a cocktail napkin
on that one and I flipped it over and I went
to share with her something that I had journaled in one
of my business journals.
I always draw framework's.
You know you think about how people draw sequences.
Been doing that since I was in probably
in high school when I see an idea I kind of map it out.
So I hadn't to shared this with anybody
yet and I pulled this napkin out and the first thing I drew
was a box that I wanted her to understand where
she was in her journey and in the first box I wrote
in the words discovery,
and the first stage of this journey of figuring out
who we are what we're here for and really a path
to our purpose starts here in discovery
and in this first stage we ask the question
Who am I supposed to be.
So I just shared with her.
This is what we're trying to figure out
in the early stages of life.
The Do's and Don'ts the rules the what we're supposed to do.
We're not supposed to do and how to not get
in trouble for me was how to get my name on the board
with checks for talking to much.
You know how to how to fit in and how to figure
out how to navigate life.
I think also particularly I would say
it's just for women but I think it impacts women differently.
And I could be wrong about this the men always say it's us
too but we should'ed on what we should do
what we shouldn't do.
This is where people pleasing and protocol and this is where
we learn the play small and it ends up
affecting us later on.
So in discovery we learn our own set of rules your rules
Greg might be different than mine because we have
different influences but we learn how to color
in the lines at some point.
So then on the next box he was like That's
interesting so she started thinking wow what rules
have I been being guided by.
What are some of the inner tapes what are some
of the things that maybe I was told.
And so in the second box I draw the napkin and I write
it in a talent and I explain that there
are these five talented mountians that all of us
climb in in the second phase he ask the question
Who did I decide to be.
Now when we go when we get these degrees and we get
degrees that turn into jobs and they turn into these
mountains that we climb to get to the top of the ladder right.
So we were lawyers we want to be a partner at a law
firm that's the pinnacle that's arriving
at the top of Mt.
Everest.
And so she was at that place and so she really resonated
with these five mountains.
All those who rebuilt bigger discovered five of them
but one is the money mountain.
So as entrepreneurs we can be very addicted
to this mountain because these also become
our labels and our titles.
So she was like well this is all I've know
and I could relate to that too because I'm kind of this.
I love to win.
I like I mean I did The Apprentice I was in miss
america I like to beat.
And I like to win.
I had eight male cousins and two brothers
and I like to hang with them.
I watched WWF wrestling growing up like I love
competition.
So the talent mountain is very dangerous for someone
like me because there's a mountain climb it and I'll
show how.I will leave you in the dust that's
kind of my mentality.
So still related to that and also there's
other things like motherhood and or being a spouse
and marriage.
So the question is Which mountain has really
been consuming your life and your identity
because if you're not clear about that when the tug
for entrepreneurship comes you will think
that it's beyond you or that it's too much
for you or that you can't do it.
And so what she was feeling was this discontent.
So I moved on I'll go to though the rest of these
really quickly and stage three is called the gap
is the in-between place I call it kind
of like the space between your Egypt and your promised land.
You're not quite where you were but you're also not
where you want to be and when you're trying
to think about how to reinvent your life or start
something new you're kind of in this little purgatory
space that's awkward it's confusing.
You feel like you're not sure on certain because you stepped
out of time you were the master and you knew
what you were doing.
So you're stepping into this obscure
place of new ness.
Stage 4 I drew a box and that is called Gifts
and I wrote the word gifts inm there so she's looking at
this small little napkin then we're doing
all this on her napkin.
And I write the word gifts in there and I explain
that all of us have unique abilities that are different
than our talents our talents are what we've
been trained to do.
Being a lawyer or being an executive or managing
people all of those can be gifts.
But often times are talent because anything you work
on you can get better at it but it doesn't mean
it's what you were born to do.
It doesn't mean that that's the limit of your greatness.
And so we talked about gifts and superpowers and finding
your voice and and finally in the last box I wrote
the words influence and influence we ask
the question Where am I now being sent to lead
to impact and to change lives.
And so I put the napkin in front of her.
And I. Ask her before I even finish.
Where are you.
She immediately put her finger in the middle on the gap.
And she says that's where I'm at right now.
And that's why I wrote believe bigger cause I believe
that most people are in this space that I write
about called the gap.
And our job as entrepreneurs is to understand that wether
our clients are in the gap.
But what kind of gap are they in and then personally
most people on the planet entrepreneurs included.
We don't know our purpose.
Most people don't know their purpose they can't
articulate it.
They may know their passion.
They may know an idea or even their abilities but be able
to simply articulate your purpose is a game
changer for you personally spiritually and financially.
It makes you more responsible with how
you use your time and how you show up for those
that you are called to lead.
And serve.
And so to me purpose is so multifaceted.
But that's why I wrote the book in that iws
who it is for so that I promise will be my longest
answered to any question that you ask
that sets the stage.
>> GREG SMITH: No that's great and it does There's so many
questions like a dive into there so you started
that napkin conversation was when.
>> GREG SMITH: And so you've been using that framework
with clients and people since then and even personally.
>> MARSHAWN EVANS DANIELS: Yes yes yes yes.
And it's something that I've been teaching
primarily in my private Clients.
So we do we have a new initiative that we've
rebranded as she profits in my coaching company
which has grown to be the largest coaching
company for women in the country.
We do events high and mastermind programs
and high end coaching and also online courses.
And so we teach this and I now it's not
from a napkin to a double wide flip
chart any screens and monitors.
And with those that come from around the world
to our events.
But I've been teaching it and I'm excited because once
something that happens when we get into coaching
is that we get in a bubble of being with our clients
and growing our companies.
And I just felt a tug similar to the same tug
I had at my law firm feeling like I want to do
something more.
And while I love working with my clients I felt
like I wanted more people to get in the trenches so to go
to the tree shops and to present a message
for for women around the world who don't even know
that they have superpowers and they have a voice
for they have the unique skill that's different maybe
than what they've learned and what they've trained to do.
because this is a season for really those
who have gifts to really operate and use them in unique
ways to change the world.
So that's why I wrote believe bigger so that we can learn
to believe beyond what we've been through guyand
what we've known and step into your whole life.
That's also more profitable as well.
>> GREG SMITH: Excellent.
So if I'm so for someone watching here it's there
if they're at of place maybe they are on top of one
of these mountains but they're looking for the next
opportunity the next thing are feeling like they're
a bit stuck in that.
OK I've climbed this but what's next or what.
Are not entirely happy here.
That's sort of that feeling you're getting is to like I'm
I'm a little bit stuck on where do I go from here
what do I want to be doing or is this really where
I want to be sitting for the rest of my life.
>> MARSHAWN EVANS DANIELS: Yeah.
So the thing that call that So it only that I talk
about this thing called the tug.
Yeah.
And the tug is that feeling it's that nagging recurring
feeling I need to do this or a dream that you've
been having a desire that just won't go away or even
something as simple as maybe I should do
this or they even here's how we really it because we say
somebody should really do that.
That is so.
And really that's really to me guidance have
you getting an understanding of what you're supposed to do
what you're capable of doing.
The problem is we maybe have never done it before.
And one of the key phrases I principles will talk
about in the book is there are many things
that you've learned to do well,
but there are other things that you've never
done that you did even better.
And that concept that there's something
that there are other levels to your excellence and your
greatness that again may have nothing to do
with your degree or degrees and the titles that we wear.
Those can become idols that really block us
from being credible.
And so when you're feeling that tug it's what I believe
it and I've learned that men have a womb to Greg's
just stick with me for a second.
That is really purpose inside of your destiny womb
and say hey I'm too small.
I'm too big for this small place you have me in.
So you've got this big idea and you're frustrated
because your boss doesn't doesn't give
you the opportunity to fulfill and explore your creattivity
and you feel like the man is keeping me down
and all that stuff.
You know what.
Thank goodness they are.
Because that's probably not your idea belongs anyway
and so you're experiencing these kind of contractions
saying hey this is Labor Pains.
It's time for you to move on to another
place and a baby can't stay in a small place for too long.
And so you've sometimes just outgrown your garden
outgrown your season and it's time to move forward.
So the tug is a guidance system is designed to help get
you into a bigger place because there are other
people who need you.
Any of you that were praying for hey I want to find an idea
or something that I can use to change the life of my family.
Want to change my own financial circumstances.
That is going to result in something pulling
you out of where you've been because if it worked.
Where you are right now it would be working.
So there is a reason that there is a tug to get you to move.
>> GREG SMITH: Excellent.
And so like I was kind of lucky in that like when I have
experienced this personally I was 24 25
working at a law firm.
But I had no mortgage no kids wasn't married yet.
So it was easier for me to take that leap
and embrace some risk there and I certainly did.
But I wonder like how do you what if what if you're talking
to someone who's got mortgage,
kids.
You know that's I mean that's where I'm at now.
Those kind of things where you can be a bit more risk
adverse and I tend to think women tend to be put
into this situation a little bit more.
They tend to be more of the the responsible one.
I mean you look at statistics on like micro lending across
the world and people are much more likely to lend to women
because it's a it's a better bet that they're going to pay
you back because they take this stuff a little bit
more seriously I think and not to generalize
but that's what the stats show us
and I don't think it's a bad thing.
But I think it also tends to kind of like a block women
down a bit more than others than from taking that leap
and taking that I don't want to be here encouraging people
quit your job drop your mortgage.
Forget about your kids and go go start something
but how do you kind of how do you reconcile that.
That I'm in a place where I don't really
feel like I want to.
I'm worried about taking on more risk.
Or is this a risky cop.
Does it have to be
>> MARSHAWN EVANS DANIELS: Such a good question So I think
one of the problems is for both men and women
because I believe entrepreneurship is the new
faith movement.
It takes faith to sept out and do something that's not
been done and what you have.
You personally have not done before.
But with that the reason we struggle with this is one
we're we're trained to pursue retirement as opposed
to reinvention if we develop the muscle and understanding
and know how early that you really aren't
built to just work one job for your whole life
that he will have multiple twists and turns
on the path of life.
And that when opportunity arises you should rise to the occasion.
So what has happened is we have become risk
managers as opposed to risk engager is right by nature.
So we feel in them because of that we also
haven't been developing our unique abilities and our
skills so that when new opportunity
comes we do feel overwhelmed.
We're not we're not trained on how to make
a dollar for ourselves.
We don't know how to make dollars for other people.
So one of the things that I believe will happen
with beleive bigger is that we will change
the way we look at how we're supposed to live our lives.
Like what is the intent is to be in one place for too long?
No.
That's why there's five stages now look most people
will never make it out of stage Two The Talent Stage.
It's not about starting a business
but it is about stepping into your legacy
of what you're here for.
And so one of the voices I talk about these two
competing voices also in Beleive bigger
which are a little me versus future me and little me
is the voice of fear little me is also very rational sounding
very practical and can be very deceptive in that way a little
my whole goal is to keep you out of your best life
out of your best experiences whether that be
health wealth relationships love or just joyous fulfillment.
It's designed to keep you in a place that is stuck
in the past or at least even if little Me
can keep you comfortable.
Well that is great because now you're locked out
of the incredible and the opposite voices
future me and future me is so unintimidated by Little
Me In fact future me eats all the fear of her from little me
like a vitamin for breakfast like just takes
it in and is not intimidated and is completely
passionate about your greatness your
abilities and launching you into this incredible life.
Not perfect but powerful at the same time and so I think
that because we haven't been taught again the rules
are really voiced by little me so all the little voices have
how you get shitted on when we talked
about that earlier or what.
I'm up at a crossroads so any time we're about
to step into something new rational-lieing rationalizing
the rational Little Me will come up and say
well you know what.
You don't have a degree for that.
Now that might be a fact but it may not be true.
Is a fact that you don't have a degree but it's not
truth that you need it.
So a lot of time they need something to qualify me
validate me to go and do this.
So what happens is we end up not building
what we want for our families.
We think we're being rational and responsible
for what we need to start investing in tools and training
and research and other people who can help us gain
the confidence so that we don't have a vision
as underfunded we can fund it when we elevate
our skill set.
>> GREG SMITH: Excellent and I've I've certainly heard
that voice myself and I think sometimes it can even be
the of a friend or someone who is close
to you who doesn't necessarily mean ill
but is sort of saying oh you don't have a degree in that.
So why would you go and do that thing.
Yeah.
>> MARSHAWN EVANS DANIELS: Sometimes there's a heavy magnetic
pull towards the comfort zone like people don't want
you to actually they call it.
I think the principle of the middle the median
whatever it is it's something about people don't want
you to get too far above you.
They will always want to bring people up and we don't
want them to go too far.
And when people start talking about what you can't do
because this happened to me when I decided to leave
my law firm.
Yeah.
And I remember meeting with my mentors
who were you know been practicing 40 something years
at that time longer than I'd been alive and explained
that I was going to waste my law degree if I went
and started.
Actually they thought I was going to work for some
else's sports agency.
they didn't think I was going to start my own.
Yeah.
I remember just saying you know what I don't want
to be stuck here but we want to pull people up but we don't
want them to go too far.
And as I realize I was looking across the table
at this woman again,
been practicing forever right and help her.
She was so scared to still leave the comfort of the four
walls of this law firm even with all this knowledge here.
I don't have any knowledge really.
I have knowledge I certainly don't have legal
wisdom yet I haven't had enough experience to say that,
but here I looked across from her at the table and I said
I don't want to be her.
She gave me was advice and guidance.
Don't waste your law degree.
Don't ruin your life basically by leaving the comfort
of these four walls.
You'll be,
it's too scary out there don't leave,
and we gotta become wise enough to discern the difference
of the voice of doubt,
that is not necessarily.
Again it might be factual but it may not be true
for you and trusting your intuition is the most
powerful thing and the most profitable
practice that you can get engaged in.
Because when other people are scared they will hawk
their fears off on you even if it's because they want
to stay in their comfort zone.
So everything about little Me is to keep you comfortable
and if you can stay comfortable again
you're out of the incredible
>> GREG SMITH: Excellent.
OK so definitely for everyone here if you're finding
that if you're feeling that tug or if you're in that place
that stuck or you'd need help or guidance or looking
to better understand maybe making that transition
or stepping up to something more purposeful for yourself.
Check out believe bigger dot com.
We're not done.
I'm just reminding people where to get it.
But I also think it's a commercial break.
Yeah.
There you go.
Sounds to me too that there's an element
of this that is like there's a there's a personal element
and a business element and they seem very
connected in everything that you're talking about here.
Those that are those who are tied together.
>> MARSHAWN EVANS DANIELS: Well I met someone I used to believe
that they were parts of our lives were separate but now
I've come to believe especially for entrepreneurial
folks who are building something out of the overflow
of their hearts passion,
that our personal life and our business life
are so intertwined in terms of when things start happening.
The way I always tell people there.
How do you know you're in the gap
and in the middle of a shift you take the F
out of the work shift.
So when that happens you know that things
are starting to be obstructed.
So I have this you know I started a sports agency
when I left my law firm and during that time I also
got engaged so I was engaged.
I was traveling between Atlanta Georgia and Chicago
and Illinois back and forth long distance relationship.
And I was becoming a bonus mom with three kids all
while managing this professional sports agency is very
successful and it just signed the highest paid
defensive back in the NFL.
He had a 62 million dollar seven year contract
and as a side note the best clients are the finest I can
afford to pay you and I have a lot.
I had a huge corporate roster.
I was starting to not only get media and marketing
and endorsement deals from my clients with Rolls-Royce
Nike Tiffany and Company Sprint.
So really bluechip opportunities for bluechip
clients.
And then I was on ESPN doing commentary myself in CNN.
So life was good business was great and then they all
fell apart at the same moment.
I've been feeling like it was time to take
a step back for my sports agency but I didn't know why
because it was very successful.
And I one.
I had this vision of growing it to be the largest women
on sports agency in the country is going
to sneak up behind all the sports agents who didn't
see me coming in to scoop up their clients
if they had been neglected and had a whole
strategy and it was working.
And I got this tug to stop or pause.
And my fiance at the time says Well why don't you take a break.
Why don't we get married.
You get used to living permanently in Chicago being
a mom and figure out what you want
your next step to be.
Also had a business book out at the time called
skirts in the boardroom.
So it sounded really good.
I mean what woman does not want to hear.
Fellas,
we love to hear that.
However I found out six days before my wedding I was waking
up that morning waiting for my fiance to get on a plane
coming into Atlanta and that morning I reach
over and I do what I don't believe in doing now.
I grabbed my cell phone and I discovered through
an unlikely messenger that my fiance was cheating on me.
Ouch.
I didn't see that coming.
It was absolutely devastating personally.
It was embarrassing as well.
It was a high profile relationship he had been he,
had been retired eight years.
He was a former professional athlete and we've
been very public because Facebook was new
then every everything.
Everything was social media.
It's great to share your life.
And now I had people asking me about a wedding
that I had called off because I have all these
fans and they didn't know,
and them somehow.
Within that day you can you'll read the book
for the juicy details on how I discovered
that and how hard it was.
But I discovered on that day and somehow within 24
hours we were able to get 350 guests Informed that there
would be no wedding.
Now six days before dress is paid for venue is paid for.
The minister has already set,
he had been doing our marriage premarital counseling.
I had dresses and…
I mean you're plural dresses the cake everything.
All of that stuff.
So my life fell apart but I had also closed down
my business to get married.
I referred all my clients out so now I don't even
know how to pay my bills.
And so what I talk about in chapters one& Two believe
bigger is this concept of split rock moments
and a split rock moment is when you find yourself
in a hard place you don't know how I got there
and I was embarrassed because I'm way,
I'm way too smart a chick to end up in this situation.
I made the decision.
I'm a good judge of character.
I'm admitted to practice before the Supreme Court.
How does this happen to me.
And what I realize is that moments
like this happen not to devastate us
but to develop us and in side inside
of a rock which represents being a hard place.
When you split it open then there was this passage
that really spoke to me in the Bible
when I was really just trying to rebuild my life
and get my spirit back together and I started praying.
And this passage came to me and Isaiah talks about
the rock being split open in a new water coming forth
And also how this happened while people were just
wandering through a desert and I said well I still
like I'm in a desert.
You know I don't have to pay my bills.
I am depressed.
I am embarrassed.
And I said but what are you trying to say.
Are you trying to say that there is new life
in the middle of a hard place.
And so the idea and the premise behind believing bigger
is embracing disruption as opposed to running
from it looking at more.
Maybe this is happening to me maybe it's happening
for me because there's a new life within me.
And what's happened since then is that I opened
up an entirely new.
I never wanted to work with women that wasn't on my
radar.
I love working with athletes.
I had hazing experiences at my law firm with the women
in leadership so I didn't have a desire.
What to also learn is that oftentimes we miss our
purpose because it's hidden in the middle of a place
of pain.
And so I have rebuilt my life into a multimillion dollar
coaching company that I would have never
stepped into if I had stayed in sports
because that was comfortable because it was successful.
So part of this shift is breaking up with success
and stepping into significance.
And we think if we do something that matters
and which.
Changes the lives of other people that we won't
be profitable.
But my experience has been totally separate.
So for me as I stepped into my purpose and be authentic
and even for me building a faith oriented business where
I wanted to help people of faith not feel
like they had to be paupers but how
they could charge premium price and get on mainstream
television and be super successful.
I found that my life in my business go together as I work
on my mindset as I work on my spiritual development
and as I work on trusting my intuition.
One I'm a much better marketer because I'm speaking
from a place of truth and heart.
I'm not trying to actually market anymore.
My definition for me for marketing is simply
being inspiring.
So everything that we do at Me unlimited is to inspire
people to believe bigger and that has been the magnet.
But it's not.
Anyone can just take that message off a tree.
That's the message of my life.
So that has also turned into a legacy for my business.
So you asked the question I know I promise at
the beginning that would have been my
longest except for the day.
>> GREG SMITH: This is a great one.
>> MARSHAWN EVANS DANIELS: Life and business go together
it doesn't mean that you are your business
and it doesn't mean that you are your gift
but it does mean that there is time for us.
It's time out for us trying to separate,
what's supposed to be integrated so that we truly
do love our life and our business is an extension
of what our life mission is supposed to be
about to begin.
>> GREG SMITH: Excellent.
Wow.
>> MARSHAWN EVANS DANIELS: I married a great guy.
So I did get on the other side of leaving success
stepping into significance finding
purpose I think you are for me.
I also found my purpose partner and so there's all kinds
of good things and I want to emphasize
it's not just about the money.
There's nothing wrong with the money but you can
make money where you were.
So on the other side is everything you've built
for a happy relationship and an amazing company to.
>> GREG SMITH: Yeah you've done I mean you did the successful
law degree then the successful agency route and now
the successful coaching and business
like it in so many different areas it's pretty
amazing so what do you what do you say someone needs.
>> MARSHAWN EVANS DANIELS: I'm just kidding.
That is not how it feels.
Most of the time but it is nice to have
some milestones but there's definitely a bunch of dirt
as well too along the way.
>> GREG SMITH: Yeah definitely.
So what do you say to someone who's maybe
in the middle of that and they're not sure.
I think we all have these dips along the way.
Maybe we're in a dip or or just we've seen some early success
or some success and we're looking to take it to that next
level.
I don't know it's like how much you get
into that sort of like taking it beyond that in the book
but um.
>> MARSHAWN EVANS DANIELS: So the reason I say purpose
is the most powerful force on the planet
is because it is a great equalizer and we are realigner.
When you are when something is not working again
it's not happening to you it's happening
for you is a great opportunity to figure out
what do I need to elevate and the,
to me the concept of purposes it ancor's me back
in and like actually doing what I'm built to do the way
I'm built to do it and also are there other people that can
help me do this better.
So there's a couple aspects to that.
If you believe in something that is your mission in your
assignment and sometimes we can be doing something that we have
called our purpose but it's not we just chose to make it that.
That's why we're doing the work.
And we believe bigger and there is a section a whole
chapter dedicated to you clearly being able
to articulate it was simple full sentence what your
purpose in your life mission is being able to understand
that makes you intentional when you break your purpose
not just the purpose you picked off the Appletree
are when you bring the clarity of that very rarely have I seen
that fail out strategy.
You might need some help where you might not
be the best at messaging.
I think that one of my superpowers is messaging
particularly money messaging.
And coming up with words and in moments and phrases
of how do you take a complex message and simplify what I've
been doing that my whole life when I was nine years old
I was developing logos for my dad's company
because it was super long.
C. Evans for a distribution company.
So I swear and get to see GDC and do a little Diamond.
I was 9 years old.
No one you to develop that didn't mean it was Jeff.
So as I've gotten older I've come to understand
and actually discovered this when I was only
Apprentice because I was in law school at the time.
My last year Voskuhl when I competed.
And as we were doing all these major campaigns
for Lamborghini and Star Wars and Bally Total Fitness.
>> GREG SMITH: I was always the person who was coming up
with the taglines and weaken it against the men's team
for Lamborghini the Lamborghini task I was the product manager.
We were at a disadvantage quite frankly
as women and most of us didn't know the difference.
Wait a Ferrari and a lamp at the time guys grew up
with those pictures on their walls as just a couple
of girls for us to win that task to cream
to annihilate the men's team with presentation.
And they loved everything that we put together
from that that the commercial the print campaigns
I started to realize maybe I actually am good at this.
I'm great at this so but I know what I'm not great at.
So sometimes when things aren't working is I'm
putting myself in the wrong place where I'm
not operating in my sweet spot.
Sometimes I need someone who can show me how to do what I don't
know how to do and that's why I believe in personal
development.
I think you're you're you're out of integrity as a coach
if you ask people to invest in you and you don't
invest in a coach.
I firmly believe that may be one of the reasons why
it's not working is because you're
lying to your client.
You're saying that you believe an investment in something
that you haven't done and one of the things I also talk
about and believe bigger is the concept of belief
transference.
I don't have to try that hard.
We're not actually operating in doing something that is me.
I am an investor.
I invest in personal development.
So I don't even have to really recruit clients clients
because investors get a return on the estimate
that they make or you can't get a return on an investment
that you've never made.
So there's a lot of reasons why things may not be working out.
Personal Investment personal belief but also
getting strategy having people who can help
you with your guest that you can operate in your
super power needs as well.
>> MARSHAWN EVANS DANIELS: Excellent. I am by investing personal
coaching for myself as well.
And then I have a few free coaches too which is nice.
>> GREG SMITH: Excellent.
Okay so on the book side.
>> MARSHAWN EVANS DANIELS: For anyone who is interested
in looking to take the the next step
and learn a little bit more about everything
that abortion's shared with us today Chicco
believe triggered our harm.
>> GREG SMITH: So we more about more Marcia on our com.
I did want to talk to you a little bit so it at
least bigger is that is where do you how
you have some other stuff that goes along beside the book.
>> MARSHAWN EVANS DANIELS: Yes and I'm super
excited about that.
So when you say we have some amazing bonuses that I've
created because I believe in honoring purpose minded
people and so that an individual who is just focused on himself
will invest in one copy and I talk about the different
levels of buying behaviors the selling
investing in selling and those being three different days.
So if you buy something that's about the most
inefficient buying behavior that there is.
>> GREG SMITH: But if you invest with the intention you know
I'm going to get a copy of Billy bigger because I'm
actually investing in my understanding of my purpose
because that's important to me.
Now an investor who is purpose minded in knowing that their
light is designed to have impact.
One also do that for other people in advance so we put
together some bundles for people who have that mindset.
You know what I'm going to think about two or three
other people that I want to help take this purpose journey.
They need this purpose map.
They're in a gap.
Are dealing with ishe that hit the fan.
How can I help them move forward.
So our trio bundle.
Well first of all to buy a single copy and offering
a complimentary vision board workshop and going
to be non-singing for monitus here's a sample of one of them.
So I really envision wards holistically doing a very
bigger vision workshop.
Every time I have done a vision for a national
television talking about it Jackson wants you to do that.
So these things work.
I also vision board my weight room and my wedding
ring is the exact same ring that's on my busy market.
No joke.
No lie.
I didn't even know that it was the same until
after we were already engaged.
That's what you if you go to believe bigger dot com
you you can get your book anywhere but you go back
to believe your dot com redeem it for the bonus
and you'll be registered for that vision board Workshop.
If you do the trio you'll get that and also a 21
day devotional.
If you do the 10 pack.
We do that and I'm also giving you a full video
workshop on the purpose.
Now here's what's awesome is I am giving gifting all
of our bonuses and gifts are going to be available
inside of our platform so this has been so easy
for us to develop.
So easy for us to do so much so that as we had one board
of new staff members they've needed minimal training most
of it they've been able to figure out without much
support and that's why we love it.
It's what I've been looking for.
Honestly I use some of the most complex systems out there.
I'm very excited to buy a lot of that done for you services
but I'm also sometimes underwhelmed by some
of the limitations so I love the it because you are constantly
innovative McGrigor pretty innovative for a lawyer
for a lawyer and you have taken just the different advice
and you can tell it's really delivered
well inside of the platform.
So all of the bonuses that we offer are inside of the.
Think of the platforms.
When you gotta believe that your dotcom already been a user.
You know how amazing the platform is so you'll
have ease in enjoying the gifts that we've made
available to you to have classes and training
and insight to complement the book and so also some
people are getting them for their for their
programs or getting a whole case for their clients.
>> MARSHAWN EVANS DANIELS: So in summer giving them to prison
ministry so that people present can learn how
to believe bigger for young girls so whatever
it is we made it for purpose minded people who don't just
think of themselves who also say you know what I want to help
move the world forward and you can learn
more about that at least.
I appreciate that's awesome.
Thanks I love the idea of investing
in the people around you too.
Usually when I find a good book or a good resource I'll
pick up a bunch copies for some of the team here
and then share them around so we don't have to go
through what leaders do.
>> MARSHAWN EVANS DANIELS: So not surprised.
So not surprised.
And I'll also be on the road we are planning to possibly
come to Canada as well but I'll be traveling really
around the world to do be doing tours and seminars
on this so I would love to hear from you all.
If you let me through think Yeffet here's what I'd
love for you to do when you purchase your BA.
Can you go and you do all the Redencion stuff
I believe bigger dot com.
>> GREG SMITH: Tweet your receipt and tell me Greg sencha
tells you that your big sencha and I would love to meet
you on the road if you go to Marshawn.
>> MARSHAWN EVANS DANIELS: Tanya also be able to get signed up
for my newsletter Vasin free gifts there and you can even
get a free if you're still not sure if this is the right
thing for you if you go to a that your dot com
we've got a free aiyo in shows you can the books
available in audio format digital format
ziti and hardbacks.
All four versions so you can go and you can download
the free audio and get a teaser that are still
on the fantasy like Rashaan I'm not convinced yet.
You can go to Billy bigger dot com listen to the audio
most people have said that they're in tears
by the time they listen to page 2 probably less and see
if it resonates with you and then if it does
I hope to help you in this journey of finding
your purpose.
>> GREG SMITH: Awesome.
Ok I'm going to go check that out right away.
That's awesome.
The one other question just because it's kind
of close to my heart.
>> MARSHAWN EVANS DANIELS: Especially now that I'm a two year old
girl at home is that women and leadership and being such
a strong women leader and I know you've coached
so many of them and worked with so many of them
and I don't want to frame this question
any more than that.
Just curious about your thoughts on the future
of women in leadership and how that is now in and advice
you have for aspiring women leaders.
>> GREG SMITH: So glad you asked that I was told by a former
agent literary agent about seven years ago
when I was trying to write something about
purpose and destiny and alignment.
I was a little as always.
Think are always a little ahead of their time.
I was told that the message I had would be too big
and that the women would be too broke to receive it.
And I needed to find somebody else and I'm glad I was home
because it gave me insight that even women in leadership
are scared to believe they were.
And at least it redirected me into the fields
of entrepreneurship.
And if she hadn't told me that I probably would have
wrote a book that I didn't.
I had a feeling about what now I know that these
five stages are true.
I've been through them I've watched hundreds of people
through these five stages.
I've seen people reinvent and changed their lives
from women with traumatic brain injuries women dealing
with depression and men as well.
Coming out of the military trying to figure out what's
next for fellow athletes looking to reinvent their lives.
Supermodels like Ashley Graham who are who's on America's
Next Top Model right now.
And a cover of Sports Illustrated.
I've walked with these women and these men
through these stages and process.
I also know from a standpoint of personal peak performance
and studying human human behavior what does it take
to not just believe bigger but live bolder and I've
put this all in one place.
I believe for us as women.
One of the things I write about in the last chapter is the new
rules of leadership for women.
>> MARSHAWN EVANS DANIELS: What I believe to be true
is that we will never build beyond what we believe.
And so my hope for your baby girl and for both men
and women is that we would develop
a new generation of young kids who before they know how
to write their APCs they know the five stages of purpose
they know because their dad is going to tell her one
day that darling you are called to lead
and you are called to have influence
and you're going to have a great life but your life matters.
That's going to influence how she shows up with her choices.
When the bozo comes or the deadbeat boy comes by.
She's not even going to be phased
or interested because she's operating
with the sense of purpose.
Early on she knows her life matters.
You know she's here to be a joy to be a light
but that she has a brain that she has a voice
that she has some superpowers.
So that's my vision of how we shift the planet.
Quite frankly we're not just pursuing things
but we're developing ourselves in the Talent stage.
So yes she might go and get a job one day maybe not
with an entrepreneurial dad but she's going to need
to develop some skills and some deaths because one
day she will be called to Lee.
One day she will be the warrior princess.
That is creating a cure for something or changing
the world but it will not be a surprise
to her because she will know from the time
that she is young that this is what she was meant
for and that's actually why she's here.
That to me is what it means to redefine leadership
that this is what we're supposed to do.
It's not whether we are called to lead.
The question is Where is now our time.
And to me the answer is that's awesome I really
appreciate that.
>> GREG SMITH: Thanks Mercian That was amazing.
>> MARSHAWN EVANS DANIELS: So again for everyone who wants
a little bit more check out March on dot com and believe
bigger dot com for the book and all the other things
we talked about there as well.
Thanks so much.
>> GREG SMITH: Much appreciate it.
And tell your team your awesome rock star
team I said hello.
>> MARSHAWN EVANS DANIELS: Thanks I will definitely appreciate it.
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