Then you'll have to figure out don't listen to somebody else and don't compare your life with somebody else rather just focus on your life
And focus on how you can communicate with your parents with your friends X Y Z it comes from the heart
That's a reason why I just went into one brain
Hello
And welcome to is another episode of digital protection where today I'm going to be discussing about
How and what and what all things I did on?
This live video on Instagram. So let's bring it on right after this intro
So, let's see if four people are interacting with real life and if we get some questions or not, let's see
You go I'm just pressing the light button
So just let you know if you are live I'm actually recording that session over there
So obviously you would be able to see this entire live video whatever we interact right now. It is an open Q&A
Session so I was about to edit a couple of videos
But I thought of quickly doing this live video and let me have a live Q&A session with you people
So people are waving waving waving. Let me just wave back. I'm
Just simply tapping. We're
Live yeah, well, you broke. Oh Sh, I'm good. I'm good. Awesome. So I'm in Delhi right now and
I am up for an event
sukh, they've something
Business College, I don't remember the exact name, but I'm gonna go over there and
The session would be starting at 4:30 to 5:00. That is my slot
so I'm at the hotel room right now and
Trying to interact with you people. So give me questions guys if you have any questions throw me some questions
Wave a wave. All right, so I'm get this journeying snail joining great people are joining over here
Good to see you guys, how are you?
Tell me some questions questions questions. I'm always looking for questions
Ok, so maybe go the first question, hey man MacBook is the best option for editing and creating content. No, it is not
MacBook is just
Like it is it is it is like a asking question like is Mercedes or BMW?
or
Jaguar a good option when it comes to like classy cars
All right
So it totally depends upon you when there are people who edit that on Windows and they have high-end
Technicalities on MacBook it actually on MacBook you have a disadvantage because it doesn't come with the inbuilt internal storage that much maximum
I guess it is 256 GB right so
probably that's that's the catch and
It is not compulsory. The reason why I am using MacBook is because I'm using Mac
Earlier, I used to have a Windows PC, but then I have this MacBook and it is quick. That is what I personally think I
Don't run about others plus I'm a little bit less techy. So MacBook Airs working good with me and
I'm using Final Cut Pro X to edit, which is exclusively for MacBook
So if you are using Windows for editing content or parallel to Final Cut Pro X I would recommend you
It'll be Premiere Pro CC. Alright, that's that's the thing
Next question next question. So alright, so there are plenty of questions which are gone
Let me just scroll back
How many hours you usually spend on devices mobile or LAPI as long as line as long as like I'm awake
I'm with those guys like see if you have joined late
That's the iPhone with which I am recording this session. Alright, so that is attached with this mic. So I'm documenting this entire video
Alright, you are watching right now on a live video
But probably this would be an entire portrait mode video or a burn it clip on Instagram or on YouTube or IG TV?
You don't all right, so I'm documenting over there. So I'm spending most of my times
Creatively using these devices and yeah
most of the times like 95% of the times while my eyes are awake and with these devices and
Along with my parents when I'm with my parents
I try to avoid those devices and I just spend a little bit of time with them. Alright, so that's the thing
Next question question question where it is
Text content or video content
There are four types of content text audio video and image
all all four works like charm if you are good at that if you are good at writing 10,000 words article and
Publishing it as a comprehensive guide on XYZ topic that might be a charm and a magical
Manifestation for you in the digital space. I am good at videos because I'm comfortable doing videos
I'm comfortable speaking in front of camera and things like that. I'm
Practicing this video content sis since ages now probably
hardcore practitioners since 3 years
Hard core practitioner all right off video content and was trying it since past couple of years now, but hard code three years
So I'm comfortable with this and obviously I have this mic attached right now as I told you earlier as well
So this would be an audio episode as well on podcast. I might just clip it
So text video it should not be or it should be what you are comfortable with what you are good at
How you can publish your content to people and how you can bring value in the form of best possible platform and manner
To your audience. That's the thing. And if you're able to do four of them good well then good
Alright, so I am so loving those hearts popping up over here. Thank you so much guys
Alright, so next question is do we have any next question?
People are joining. Hello. Hello. Hello? Hello
Himanshu says finally you are live
Yeah, I thought of doing it right now as I was a little bit pleased by part of documenting this content
Squirrel Girl is CCC easy or too easy? What is CCC? I am NOT other about CCC Squirrel Girl
CCC's language, like I am
Non-technical guy so I know about any languages. I might record by choice or any which ways
I don't know about languages how much I was a day you spend on Lappe and mobile
Obviously that is already covered video is not working
So his medical engineering underscore Nick guys any of you facing difficulties you Manchu say is lagging
Probably it might be because I'm a hotel room right now
So it might have a little bit lag here and there but I'm on my 4G hotspot
It is not Wi-Fi, so probably it might be a lag. So I'm sorry for that apologies
The ah, alright as you can see is I'm talking about future people prefer video over text I guess
See if I talk about future there is no video. That is no text
It's all about voice because right now let's suppose if I want to set my alarms
this is what I'm doing since past couple of months now if I want to set an alarm while I
Last night last night last night. I slept at
2:30 a.m
And I had to wake up
I had to catch flight early this morning from handover to Delhi so I had to wake up at 5:30
alright, so yes, I slept three hours only so I had to wake up and
What I did was I just said - does this particular phone? Ok Google set an alarm for 5:30 in the morning
That's it so friction
Wherever you can save or wherever you can remove that friction
That form of content would win in the long run for you as a brand, right?
Because that is saving time of your audience because other than that
Let's suppose if this was not a voiced conversation if that voice technology was not there. That is Google and Cirie and
Alexis if that is not there then probably we would just what would you?
What you would normally do to set an alarm you will just take your phone
You will probably go into your settings of alarm. You will set that time. You'll say a.m. P.m
And then you will say okay probably that might take you one minute
If you are quick enough, very quick enough one minute instead of that. What I did was with voice
I just did it in ten seconds. Okay, Google set an alarm for 5:30 in the morning
Hardly, 10 seconds, not even 10 seconds
All right
So instead of 60 and coming down to 7 to 10 seconds that saves the time barrier
So that removes the friction that is where you need to focus upon as a brand it is not text
It is not video. It is not audio. It is not image infographics. Nothing. It's all about
How your audience can consume your content in the best possible manner now just to take an example of video right now
You are consuming video right now. Probably I am doing this episode you were there on that as well
So this would be a recorded version as well where you will see this room and where you will see this angle
All right. This angle people would be seeing this angle people would be seeing this fool
Lying on my bed. So that would be a different kind of format, right?
So it's it's all about people consuming your content in a way. You have to figure out that way and that's it
He wanted to know how does going live regularly help in outreach or tangi sessions probably I am less of a live
I do it is
Like people tell that you should go live often enough, but I don't go live
What I think is you should be you should be consistent enough in the content
All right
Now I have so much of content every single day every single day. And that's a reason I do plenty of ads as well
That's a reason why my account is in good phase in the algorithm. That is what I think about
all right, so it's not that just going live people would just
On Instagram, it is not like that. I have hardly gone for tour
This is the fourth or fifth the live video on my digital to the Instagram account
I never go like I so but I create so much of content
So that's a reason it's it's all about the engagement which you get from your audience on your account in various different formats
Maybe they are going into your story highlights. Regularly. Maybe they are going into your comments
Maybe they are engaging on your content in the form of bookmarks or save they are saving your post in the collections
Plenty of things. Maybe they are engaging in your polling stories. If you have a slider emoji, we are sliding more
That's it. It's all about interaction if you get more engagement, that's it
Next we have in mind each other you develop your sites your own or hired somebody
Why you made different two to three domains for everything in university you might show or anything and everything?
Which you are seeing regarding digital fatigue with the name digital fatigue. It's just the one-man-army as of now. What I'm thinking is
Expanding my team or not expanding my team rather. I would say having a team in the first place
I would I'm thinking of having a team of my own maybe two or three people remotely working for me in 2019
That is what I'm thinking
But right now currently whatever you are seeing my content Marie anything all of this like I don't have a guy who is recording me
Right now, all right
I have to figure out ways where I can record I can document my process I can edit my
Content and that's a reason why I'm a laptop as soon as I'm off the video. I will be recording
Sorry, I beliee editing one of the videos which I shot while I was driving from airport to hotel room in the cab
I recorded one video
So that's that's how I roll in and having two to three different domains
It's just a psychologic because if I tell you that hey go to digital pratik comm slash University
then it would be like a little bit of
uncomfortable or
Psychologically not impacting versus if I tell you. Hey visit digital to the University calm, so that sounds good
alright
That's reason why I have those kind of domains that that thing you would realize if you are jumping into affiliate marketing
This will help you
Next next next next next next are the cases. Well, I'm a blogger and I write about WordPress SEO and how-to guides
How can I continue getting organic traffic from Google if people are doing voice search a little Neil Patel?
I am sure you must be knowing Neil Peart a limpet
I wrote a very nice article
And in fact, a lot of people have returned these kind of four articles, even I have my own video
Which I recorded at digi perform when I was the product manager of digital form in
2017 on my youtube channel you can see
One of the videos or maybe on did you performs YouTube channel?
you will see my video over there that Weis SEO is all about let's suppose if
you are going into voice or let's suppose if you're opening your your Google and you are saying OK Google or
Tell me nearby restaurants or tell me the best five cafes nearby
Me if you are saying that and if Google is giving you voice search
What that means is it is going into somewhere where the content which is showing that content should be relevant
What I understand in SEO or engagement in anything
Which I have personally experienced is all about relevancy
all right, relevancy what you are typing if you talk with the normal SEO not the voices CEO what you are doing an
audience is
Query. All right searching. What is that? That is a query not a keyword. All right. That is a query search term
so if I am searching on Google typing on Google that hey or
Five top five cafes near me and then Google is giving me some results. So what is happening?
That query is getting something which is matching or relevant to the keywords
which might be there in the content and
N number of other SEO factors because if you are into SEO you already know this is just one of the parameters
Which I'm telling you. So like this is just one parameter, but what I understand it is all about relevant
Content or relevancy. All right. It's all about relevancy
So if you are relevant, that is what I always tell to the hashtags as well in my recent Instagram stories
I told that one of the hashtag which I used just give me random comments. I just wanted to showcase that like case study
So wherever you are talking about the content and you want to rank in terms of paid search
Or maybe just normal SEO it is all about relevancy the more you are relevant
the more your audience will engage
Or they will engage the more it will go into the algorithm of any platform and then you will have higher rankings
So when I talk about rankings, it might be su and your article might rank on Google when I talk about Weis SEO
it might just give your results when somebody is saying voice if
If you are talking about Instagram growth your page might just boost in explore page here in there, right the more interaction
That's it. All right now right now I'm getting these many hearts. What is that?
That is an interaction now. I'm not asking you're begging for more hearts
maybe if you are liking and if you I'm bringing and if at all, I'm just
Succeeding in bringing you value. Probably you might give me likes you will tap on hearts and that is real engagement
All right, and just begging you would give me hearts once but you won't give me later on
so I'd never ever ask to follow me here and there or maybe
Just a tab over here and there it's all about relevancy. If you are relevant if you think that it is valuable
That's it. I guess that was a long answer
Mahalia on only 167 sir. I asked you question. You didn't reply which question do which question?
So why you didn't reply to my DM about MBA? I?
Already did go to my stories. Alright, and
Like I get plenty of DMS guys. So just wait. I read your DMS every single day
This is what guy is listen to me
And you guys this will all right people you are watching right over here on YouTube or IG TV or anywhere on
Instagram one minute post please. Just understand those guys
What I'm doing is I'm going through all your DMS on the same day, but I'm marking you as ungraded. All right under heed
The reason is because your dreams might be these long
All right, your question might be this long and I want to give you an video answer just like this one
Probably I want to give you a detailed answer. I want to help you in the best possible manner
So probably what I'll do is I'll mark you as unread and then I'll come back to you
I'll come back to you later with a video also. That's how I'm rolling right now
So please if you are not getting a quick reply within 24 hours just have patient. All right past question Parker questions holier
I'll get back to you with the best possible answer. All right
How to find your passion you don't find your passion or the tear it just comes
Do whatever you wish to do plenty of things
I
have one of the videos as well on my IG TV that will help you that is a detailed or video answer for this how
To find your passion
What if I want to be a digital marketer, but I am camera. Shy for that as well
I have a video on IG TV
Please watch that me travel
For people who are shy in front of camera what they should be doing and how they can work from home online
things like that a
Practical how was your situation after being a dropout or pit? That is also
Given as an answer on one of my articles you can just visit digital pretty calm slash about or digital predict
Come slash my story. There is a complete article. All right
Hey, buddy, what are your thoughts on click funnels?
Click funnels. I
used it long back ago when I was using get response click funnels and I was promoting some affiliate marketing products, but then
Kara came into picture. So if you are knowing click funnels, you must be knowing car trap. I like the car through very much
I used it to build membership website as well
For promoting product sale funnel or sales funnel for my clients and it's working very well
So I'm betting more on Cara versus click funnels. Alright, so that's that's what my honest thoughts are
I got my hands. Ok, blah blah blah, so I want to improve my content writing
writer has very forum is demanding how
It can be done. So you want to improve your content writing so improve your content?
Writing skills research a lot Google everybody and then learn from other people's content use buzzsumo
alright do this go to buzzsumo dot-com and
Just start sure that will give you 14 days free trial after that
You'll have to pay if you want to use the advanced query but buzzsumo calm. You can just search your queries
You can search your niche over there
Read those articles which are already viral how they are writing and then you can improve your content writing skill
That's it plain and simple. It's all about Google and YouTube googling and youtubing all
right next question
Pretty how about developing Alexa skills, so develop Alexis quiz, it's a great great. Great
Segment which is in demand right now people are looking for Alexis little developers for that
I ended one video as well on my Instagram. So probably you can just watch that. It is a great nish
All right, you should learn Alexa skill development. People are charging $1,000 to up to $10,000. All right
it is a skill how to combat business owner about
Digital marketing you don't you just try to showcase your portfolio or practicality
So what I do is whenever I am approaching some business
Or any prospect or any friend of mine or moving myself. Alright as a business
What I think is so today when I'm gonna go to the live event or that
College where I am a speaker
I have one half an hour slot where I would be speaking about the practicalities and how to use Instagram and XYZ
I'm gonna actually practically show them all right in half an hour
I cannot just tell them that hey, this is the digital marketing. This is that blah blah blah blah blah. They'll just sleep
So I need to show them practically. So I'm gonna practically show them the facebook chat bot, which is the trending thing
I always share marketing which works in the now not like three years ago or something
So Facebook chat board is something which I'm gonna show you them live then I'm gonna show them
What is the importance of Instagram and what new things are happening over there?
On Instagram how you can build a portfolio using story highlights all these things
So practicality is the key if you show them. All right, don't tell them there is a difference
there is a thin line of difference between telling your business and showing your business to somebody who is already running your business so that
They understand this. All right, so
Like like like like a week ago
I wanted to target people who are into health and fitness industry
And I wanted to acquire more clients for facebook chat bot marketing
What I did was I made of health and fitness chat board on Facebook
And then what I did was I ran ads on that so that people can see that
Obviously laser targeting and all those things were there
like into the Facebook Ads
I guess there is a lot of noise like outside the receptionist and everyone. I don't know what they are doing
See I
Don't know if you are able to hear that anyways, so like you have to show your business show your business practicality
How to start off with digital marketing form go to my YouTube channel and refer to BM FAQ
alright digital marketing FAQ playlist, you will get everything she
Rocks is
right vicious vicious
Let's be live together. What is the agenda? Shoot me on DM. Alright, I need an agenda
It should be concrete only then I'll go live together
How to make business owner do digital marketing rather than using newspaper
I already answered that right now show them your business show them the practicality of digital marketing for their business
Alright build something for free for them and show that they will get some benefit like this and that's it
Abby did you perform to your face Miho? Sahil? I am not associated with dizzy perform since July 2017. So I'm
Sorry, July 2018. So I'm in a hotel right now
Sir please do this on regular basis live session. I will think on that I think on that
How do we contact how to become bat business owner about to give an answer any experience on Shopify
Yes
I did on Shopify a couple of thousands of dollars like somewhere around
$2,500 then I stopped because that was just just to show cased. Oops
Just that was just to show a case study for one of the clients
So in 2017
I did 20 videos and one video was 90 plus minutes video on how to do Shopify starting from scratch
So that was 90 plus minutes video that is still on my youtube channel, but that might be old obviously
So as of now, I am NOT doing it
so I always recommend people who want to do Shopify always tell them this guy Rick Tobin and
Muniz Holly. All right. These are the two guys. I admire for Shopify Indian guys. So is it good to do MBA after digital marketing?
This is like asking is it good to do masters after bachelors of engineering I
Mean who cares right? Is it? Is it needed?
Just for the sake of degree just for the sake of other people's opinion
You are doing MBA. If you are asking this you don't know. What is the importance of NBA?
So if it is gonna help you would then do it don't do it because somebody else is gonna tell you
Alright, so I want to know what if one wants to do something like filmmaking photography digital marketing and SEO
but don't want to go to regular college actually parents parents think that
It's just a waste of time so coach it. Totally depends upon your
Over communication with your parents because everybody's parents mindset is different. You don't know what my parents think you don't know my ex life
you don't know my
days of
2011 where I took the final third drop from college, I was all alone. Nobody was there
I only had 300 rupees on my account how I started my career everything like college left college call center jobs
It's it's all about taking a stand and taking hundred percent responsibility of your life
Then you'll have to figure out don't listen to somebody else and don't compare your life with somebody else rather just focus on your life
And focus on how you can communicate with your parents with your friends XYZ. It comes from the heart
That's a reason why I just went into one go
Alright, it's it's it's so common question. So very common question, please
Over communicate with people and make them understand if they don't then it's your call take hundred percent responsibility
is
Instagram good or Facebook both
Pathak way to learn Alexus skills from searched on youtube and google too, but they don't start from scratch
Probably you have not googled properly. Alright, there are plenty of information. There is plenty of information or Alexis creative happened
In fact, you will find that on my youtube channel as well
Does drop shipping work? Yes if you work for dropshipping
Can you suggest some resources for some real good campaigns tool like the totally depends upon the platforms. We are working upon. So what platforms?
Alright guys, so I guess I'll have to leave what's the time right now it is I cannot see the time over here No
So it is 2 o'clock right now. I'll have to leave guys. Thank you so much for joining in over here
And we had a lot of Q&A is I try to do this kind of life sessions
More often, so hope for the best because now I have to phone so I can actually record it
I can do this and that I have a little bit more options open up for me. So that's it for this and
See ya. That's it. I
Love you guys. Bye
What was the live video it went well actually after a long time like I did in this like video and it actually went well
wonderful
That's it for this particular one guys. I hope you enjoyed. I hope you had value if you did
Let me know in the comments do share your questions queries, whatever you have
Hit me on Liam if you think it all valuable then only follow me on instagram and and to Florida
See you in the next one till then. Take care. Bye bye Jen, as always guys stay off some god bless and
Hasta la vista
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